{"product_id":"9780471595267","title":"Portable MBA in Economics","description":"This essential addition to the acclaimed Portable MBA Series contains an important group of concepts and skills in order to understand the business environment along with a framework for making business decisions. Demonstrates how to assess economic news and apply this information to business forecasting and such problems as pricing product and whether to initiate a marketing campaign. Features an economic tool kit which explains economic indicators, the Federal Reserve's role, foreign trade and exchange rates, how to analyze demand for a product and pricing cost benefit evaluation. Includes numerous examples and case studies.","brand":"PKY Young","offers":[{"title":"Default Title","offer_id":45776962486590,"sku":"9780471595267","price":1322.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4357\/7662\/products\/9780471595267_029e5f30-e747-47d5-a828-faf2d0a41236.jpg?v=1707257800","url":"https:\/\/exclusivebooks.co.za\/products\/9780471595267","provider":"Exclusive Books Online","version":"1.0","type":"link"}