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Personal Branding for Entrepreneurs

Donna Rachelson

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      FORMAT: Paperback / softback

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      Personal Branding for Entrepreneurs provides quick-fire, practical advice and real-life examples and success stories to help entrepreneurs build and market their own personal brands. In today's fast-paced, interconnected world, you need to have a personal brand, apart from that of your company. If you haven't already got one, you need to start cultivating it into something of your choosing before it becomes defined by those around you. Learn what your personal brand is, why it's critical to your success as an entrepreneur and what you need to do to grow, maintain and nurture it. Donna Rachelson, a specialist in branding and marketing, and the author of three books, distils and shares her insights from years of experience in helping entrepreneurs grow and scale their businesses through the building of their authentic personal brands. Jam-packed with easily digestible nuggets of information and easy-to-apply actions, and with contributions from seven other entrepreneurs from different industries and at different stages of their personal branding journeys, Personal Branding for Entrepreneurs is a must-have in any entrepreneur's personal development toolkit.
      CONTRIBUTORS: Donna Rachelson EAN: 9780639955827 COUNTRY: South Africa PAGES: WEIGHT: 500 g HEIGHT: 210 cm
      PUBLISHED BY: Tracey McDonald Publishers DATE PUBLISHED: CITY: GENRE: BUSINESS & ECONOMICS / Business Communication / General, BUSINESS & ECONOMICS / Entrepreneurship, BUSINESS & ECONOMICS / Public Relations, BUSINESS & ECONOMICS / Small Business WIDTH: 148 cm SPINE:

      Book Themes:

      Entrepreneurship / Start-ups, Business communication and presentation, Public relations, Small businesses and self-employment

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      Personal Branding for Entrepreneurs provides quick-fire, practical advice and real-life examples and success stories to help entrepreneurs build and market their own personal brands. In today's fast-paced, interconnected world, you need to have a personal brand, apart from that of your company. If you haven't already got one, you need to start cultivating it into something of your choosing before it becomes defined by those around you. Learn what your personal brand is, why it's critical to your success as an entrepreneur and what you need to do to grow, maintain and nurture it. Donna Rachelson, a specialist in branding and marketing, and the author of three books, distils and shares her insights from years of experience in helping entrepreneurs grow and scale their businesses through the building of their authentic personal brands. Jam-packed with easily digestible nuggets of information and easy-to-apply actions, and with contributions from seven other entrepreneurs from different industries and at different stages of their personal branding journeys, Personal Branding for Entrepreneurs is a must-have in any entrepreneur's personal development toolkit.
      CONTRIBUTORS: Donna Rachelson EAN: 9780639955827 COUNTRY: South Africa PAGES: WEIGHT: 500 g HEIGHT: 210 cm
      PUBLISHED BY: Tracey McDonald Publishers DATE PUBLISHED: CITY: GENRE: BUSINESS & ECONOMICS / Business Communication / General, BUSINESS & ECONOMICS / Entrepreneurship, BUSINESS & ECONOMICS / Public Relations, BUSINESS & ECONOMICS / Small Business WIDTH: 148 cm SPINE:

      Book Themes:

      Entrepreneurship / Start-ups, Business communication and presentation, Public relations, Small businesses and self-employment

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