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Small Business – Big Plans

Catherine Black, Belinda Mountain

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      FORMAT: Paperback / softback

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      Tailored specifically to the digital world in the 2020s, this easy-to-read practical guide is packed with expert insights along with plenty of real world examples. Weaving core digital marketing principles into a specifically South African context, you’ll learn: •How to craft a digital sales strategy •How to create a website •The basics of search engine optimisation •How to write emotive web copy that inspires action •How to navigate the world of influencers and social media
      CONTRIBUTORS: Catherine Black, Belinda Mountain EAN: 9780795710704 COUNTRY: South Africa PAGES: WEIGHT: 500 g HEIGHT: 234 cm
      PUBLISHED BY: Kwela Books DATE PUBLISHED: CITY: GENRE: BUSINESS & ECONOMICS / Careers / General, BUSINESS & ECONOMICS / Personal Success, SELF-HELP / Personal Growth / Success WIDTH: 152 cm SPINE:

      Book Themes:

      Advice on careers and achieving success

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      Tailored specifically to the digital world in the 2020s, this easy-to-read practical guide is packed with expert insights along with plenty of real world examples. Weaving core digital marketing principles into a specifically South African context, you’ll learn: •How to craft a digital sales strategy •How to create a website •The basics of search engine optimisation •How to write emotive web copy that inspires action •How to navigate the world of influencers and social media
      CONTRIBUTORS: Catherine Black, Belinda Mountain EAN: 9780795710704 COUNTRY: South Africa PAGES: WEIGHT: 500 g HEIGHT: 234 cm
      PUBLISHED BY: Kwela Books DATE PUBLISHED: CITY: GENRE: BUSINESS & ECONOMICS / Careers / General, BUSINESS & ECONOMICS / Personal Success, SELF-HELP / Personal Growth / Success WIDTH: 152 cm SPINE:

      Book Themes:

      Advice on careers and achieving success

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