{"product_id":"9780875846552","title":"Working Knowledge","description":"The definitive primer on knowledge management, this book will establish the enduring vocabulary and concepts and serve as the hands-on resource of choice for fast companies that recognize knowledge as the only sustainable source of competitive advantage. Drawing on their work with more than 30 knowledge-rich firms, the authors - experienced consultants with a track record of success-examine how all types of companies can effectively understand, analyze, measure, and manage their intellectual assets, turning corporate knowledge into market value. They consider such questions as: What key cultural and behavioral issues must managers address to use knowledge effectively? What are the best ways to incorporate technology into knowledge work? What does a successful knowledge project look like - and how do you know when it has succeeded? In the end, say the authors, the human qualities of knowledge - experience, intuition, and beliefs - are the most valuable and the most difficult to manage. Applying the insights of \"Working Knowledge\" is every manager's first step on that rewarding road to long-term success.","brand":"Thomas H. Davenport, Laurence Prusak","offers":[{"title":"Default Title","offer_id":45927808926014,"sku":"9780875846552","price":0.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4357\/7662\/products\/9780875846552_baa1db33-f220-4e5e-87ef-6e5c56b8fda9.jpg?v=1707346628","url":"https:\/\/exclusivebooks.co.za\/products\/9780875846552","provider":"Exclusive Books Online","version":"1.0","type":"link"}