{"product_id":"9781498588256","title":"K-Pop Idols","description":"Converging theory and practice, this book provides a unique analysis of Korean youth’s attempts to become global celebrities within the growing K-pop phenomenon, which is rapidly becoming part of global media systems and culture. K-pop has become one of the most popular cultural forms in the global music markets, despite having a relatively new global presence. Its recent spread around the world suggests that K-pop exists as a local-based genre of music in global markets, including Western markets.Unlike other existing books on K-pop, which mainly focus solely on academic analyses or industrial perspectives, K-Pop Idols: Popular Culture and the Emergence of Korean Music Industry combines theory with industry and musical aesthetics. Following the idol group Nine Muses through a year-long chronicle, the authors portray the everyday lives of young girls relentlessly pursuing happiness, satisfaction, and the achievement of their dreams in the K-pop world.","brand":"Hark Joon Lee","offers":[{"title":"Default Title","offer_id":46834892538174,"sku":"9781498588256","price":4150.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4357\/7662\/products\/9781498588256_ef34b710-09e5-47ff-97c9-5a1785db06e1.jpg?v=1707503724","url":"https:\/\/exclusivebooks.co.za\/products\/9781498588256","provider":"Exclusive Books Online","version":"1.0","type":"link"}