{"product_id":"9781786641908","title":"Step-by-Step SEO Basics","description":"Need help to generate traffic for your website or blog? This new guide is easy enough to get you started, but comprehensive enough to give you a deeper understanding of Search Engine Optimisation. It covers creative, marketing and technical considerations to help you improve rankings, drive traffic, and increase visibility in search engines. There are a great many elements to SEO, from the words on your page, the meta-data that sits behind it, and the way other sites link to each other on the web. This new book will help you structure your site in a way that both search engines, and your online readers will understand, quickly and easily.","brand":"Chris Smith","offers":[{"title":"Default Title","offer_id":47052363530558,"sku":"9781786641908","price":0.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4357\/7662\/products\/9781786641908_c09931be-05e4-443d-ab71-03c07c7e7073.jpg?v=1707624363","url":"https:\/\/exclusivebooks.co.za\/products\/9781786641908","provider":"Exclusive Books Online","version":"1.0","type":"link"}