{"product_id":"9788750210252","title":"Knowledge-Based Entrepreneurship","description":"This book aims at distilling experiences from many successful and not so successful start-up ventures from the Technical University of Denmark, 1988-2008 into practical, portable knowledge that can be used by future knowledge-based entrepreneurs to set up new companies efficiently or to stay away from it; to do what's needed and avoid the pitfalls.The following topics are covered:* Why bother about high-tech companies and entrepreneurs* What does it take to become a successful founder* Opportunity-driven creativity: ideas that sell* Start-up strategies: from idea to business model* Business planning: from vision to practicalities* Economy: budgeting cash flow and capital requirements* Managing a high-tech venture* Financing a high-tech venture* Patent strategies for start-up companies","brand":"John Heeboll","offers":[{"title":"Default Title","offer_id":47619217457470,"sku":"9788750210252","price":0.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4357\/7662\/products\/9788750210252.jpg?v=1707778826","url":"https:\/\/exclusivebooks.co.za\/products\/9788750210252","provider":"Exclusive Books Online","version":"1.0","type":"link"}