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Campaigning Online

Bruce Bimber, Richard Davis
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      A portrait of the role of campaign websites in American elections. How do candidates use the Internet to gain or reinforce voter support? Are voters influenced by what they see on candidate's websites? Do they learn anything? Are their votes influenced? The authors answer these questions using a wealth of data and evidence about the 2000 election drawn from national and state-wide surveys, laboratory experiments, interviews with campaign staff and analysis of websites themselves.
      Format: CONTRIBUTORS: Bruce Bimber, Richard Davis EAN: 9780195151565 COUNTRY: United Kingdom PAGES: WEIGHT: 347 g HEIGHT: 234 cm
      PUBLISHED BY: Oxford University Press DATE PUBLISHED: 2003-09-25 CITY: GENRE: POLITICAL SCIENCE / Political Process / Campaigns & Elections, POLITICAL SCIENCE / American Government / General WIDTH: 155 cm SPINE:

      Book Themes:

      United States of America, USA, Media studies: internet, digital media and society, Elections and referenda / suffrage, Political campaigning and advertising, Internet guides and online services

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      Bruce Bimber is Associate Professor of Political Science at the University of California, Santa Barbara, where he is also Director of the Center for Information Technology and Society Richard Davis is Professor of Political Science at Brigham Young University
      A portrait of the role of campaign websites in American elections. How do candidates use the Internet to gain or reinforce voter support? Are voters influenced by what they see on candidate's websites? Do they learn anything? Are their votes influenced? The authors answer these questions using a wealth of data and evidence about the 2000 election drawn from national and state-wide surveys, laboratory experiments, interviews with campaign staff and analysis of websites themselves.
      Format: CONTRIBUTORS: Bruce Bimber, Richard Davis EAN: 9780195151565 COUNTRY: United Kingdom PAGES: WEIGHT: 347 g HEIGHT: 234 cm
      PUBLISHED BY: Oxford University Press DATE PUBLISHED: 2003-09-25 CITY: GENRE: POLITICAL SCIENCE / Political Process / Campaigns & Elections, POLITICAL SCIENCE / American Government / General WIDTH: 155 cm SPINE:

      Book Themes:

      United States of America, USA, Media studies: internet, digital media and society, Elections and referenda / suffrage, Political campaigning and advertising, Internet guides and online services

      Customer Reviews

      Be the first to write a review
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      Bruce Bimber is Associate Professor of Political Science at the University of California, Santa Barbara, where he is also Director of the Center for Information Technology and Society Richard Davis is Professor of Political Science at Brigham Young University

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