Uncover the captivating science behind viral trends in business, marketing, and human behavior in the breakthrough debut — named one of the best books of the decade byThe A.V. Club andThe Guardian — by Malcolm Gladwell, the bestselling author ofThe Bomber Mafia.
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
“A wonderful page-turner about a fascinating idea that should affect the way every thinking person looks at the world.” —Michael Lewis
Format: CONTRIBUTORS: Malcolm GladwellEAN: 9780316346627COUNTRY: United StatesPAGES: WEIGHT: 0 gHEIGHT: 0 cm
PUBLISHED BY: Little, Brown & CompanyDATE PUBLISHED: 2002-01-07CITY: GENRE: BUSINESS & ECONOMICS / Advertising & Promotion, BUSINESS & ECONOMICS / Marketing / Research, POLITICAL SCIENCE / General, PSYCHOLOGY / Social PsychologyWIDTH: 0 cmSPINE:
Book Themes:
Social, group or collective psychology
"A fascinating book that makes you see the world in a different way."--Fortune, "A wonderful page-turner about a fascinating idea that should affect the way every thinking person looks at the world."--Michael Lewis, "As a business how-to, The Tipping Point is truly superior, brimming with new theories on the science of manipulation."--Aaron Gell, Time Out, "Gladwell has a knack for rendering complex theories in clear, elegant prose, and he makes a charismatic tour guide."--San Francisco Chronicle, "Undeniably compelling. . . terrifically rewarding."--Claire Dederer, Seattle Times
Malcolm Gladwell is the author of seven New York Times bestsellers: The Tipping Point, Blink, Outliers, What the Dog Saw, David and Goliath, Talking to Strangers, and The Bomber Mafia. He is also the co-founder of Pushkin Industries, an audio content company that produces the podcasts Revisionist History, which reconsiders things both overlooked and misunderstood, and Broken Record, where he, Rick Rubin, and Bruce Headlam interview musicians across a wide range of genres. Gladwell has been included in the Time 100 Most Influential People list and touted as one of Foreign Policy'sTop Global Thinkers.
Uncover the captivating science behind viral trends in business, marketing, and human behavior in the breakthrough debut — named one of the best books of the decade byThe A.V. Club andThe Guardian — by Malcolm Gladwell, the bestselling author ofThe Bomber Mafia.
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
“A wonderful page-turner about a fascinating idea that should affect the way every thinking person looks at the world.” —Michael Lewis
Format: CONTRIBUTORS: Malcolm GladwellEAN: 9780316346627COUNTRY: United StatesPAGES: WEIGHT: 0 gHEIGHT: 0 cm
PUBLISHED BY: Little, Brown & CompanyDATE PUBLISHED: 2002-01-07CITY: GENRE: BUSINESS & ECONOMICS / Advertising & Promotion, BUSINESS & ECONOMICS / Marketing / Research, POLITICAL SCIENCE / General, PSYCHOLOGY / Social PsychologyWIDTH: 0 cmSPINE:
Malcolm Gladwell is the author of seven New York Times bestsellers: The Tipping Point, Blink, Outliers, What the Dog Saw, David and Goliath, Talking to Strangers, and The Bomber Mafia. He is also the co-founder of Pushkin Industries, an audio content company that produces the podcasts Revisionist History, which reconsiders things both overlooked and misunderstood, and Broken Record, where he, Rick Rubin, and Bruce Headlam interview musicians across a wide range of genres. Gladwell has been included in the Time 100 Most Influential People list and touted as one of Foreign Policy'sTop Global Thinkers.
Vier komplekse verhoudings, bietjie misdaad, baie liefde
Die titel van Elsa Winckler se nuwe roman, ’n Ierse knoop, vat die essensie van die storielyn baie goed vas. Neem vier Ierse broers, voeg daarby vier aantreklike, intelligente vriendinne, en jy het die resep vir ’n stewige romantiese knoop. Volgens tradisie het ’n Ierse knoop (Celtic cross) oneindige lyne wat vervleg sodat die onderskeid vervaag, inderdaad wat gebeur wanneer die O’Connor broers vinnig elkeen sy gunsteling vind onder die vier dames wat hulle voorgenome ontwikkeling in Fynbosbaai teëstaan.
“Ierse stories het selde ’n happy ending.” (p.153) Al die broers deel Liam se fatalistiese siening oor verhoudings, voortspruitend uit die voorbeeld van hulle ouers se huwelik. Dit spreek dus vanself dat daar oorgenoeg konflik gaan wees namate die vier verhoudings sukkel om op dreef te kom. Voeg verder daarby, afdreiging, perlemoenstropery en onopgeloste verdwynings.
Ek het die boek begin lees met die verwagting dat één van die broers ’n volatiele verhouding gaan aanknoop met één van die vriendinne, wat ’n reeks sou impliseer. Die skrywer het egter verras deur vier komplekse verhoudings te skep in een boek. Dit het uiteraard uitdagings gestel met agt hoofkarakters wat om die beurt fokaliseer. ’n Paar foute het ongelukkig deurgeglip, maar aanhangers sal steeds lekker kan lees en tevrede wees met die tradisionele gelukkige einde.
’n Ierse knoop is uitgegee deur Lapa, ’n afdeling van Penguin Random House SA.
I am amazed by this book. It is a murder mystery with suprising twists. It follows a 17 year old Pippa. Pip wants to do her EPQ school project on the Andie Bell case and throughout her project she discovers new leads that might lead her to the killer if he hasnt already been found. There isn't really romance in this book. Though I am rooting for a couple in mind. This book has loss and gain and is a must read. This book was really popular on bookyok a couple of years ago and I regret not reading it earlier. Theres also a show based on this book. Suitable for all ages really.
Debra drops (or is dropped?) into Uruk in Sumer in 2000BC. It is a shock certainly, four thousand years ago is a long time, but noone has any time for ninnies here. In between working in the fields and hand-in-hand with the 6-year-old Leqi, she listens to ancient Sumerian stories about Gilgamesh, the precursors to the bible stories, and the material that has proved to be fundamental to our literary tradition. Given the opportunity to go to school (after all she can write in a funny script already) She persuades the head priest to allow her to take young Leqi with her. The tension lies in the penurious circumstances in Uruk for peasants and the financial demands created by schooling, beautifully crafted between two narrative threads - daily life vs. the literary tradition. In the final moment of the book they slam together in a way that brought tears to my eyes. I couldn't recommend it highly enough.
