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Health Communication in the New Media Landscape

Esther Thorson, Jerry C. Parker
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      As a media-based text, ""Health Care Communication in the New Media Landscape"" demonstrates the extent to which modern, digital technology can serve as the most practical and efficient form of distributing health-related information.This unique book addresses the following: the role technology can and will play in health communication; how new media can be used to improve health literacy; how patients can learn about health-related issues and health care; new ways practitioners will be able to communicate with their patients; how persons with chronic diseases learn about resources, support systems, and rehabilitation; and the impact of the new media landscape on health care providers, insurance companies, and health care policies.
      Format: CONTRIBUTORS: Esther Thorson, Jerry C. Parker EAN: 9780826101228 COUNTRY: United States PAGES: WEIGHT: 780 g HEIGHT: 0 cm
      PUBLISHED BY: Springer Publishing Co Inc DATE PUBLISHED: 2008-10-20 CITY: GENRE: MEDICAL / Public Health WIDTH: 0 cm SPINE:

      Book Themes:

      Health systems and services, Technology: general issues

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      Jerry Parker is the Associate Dean for Clinical Research and Development at the University of Missouri-Columbia School of Medicine. Parker is a Clinical Professor of Physical Medicine and Rehabilitation and Director of the Missouri Arthritis Rehabilitation Research and Training Center (MARRTC) at MU. Esther Thorson is Professor, Associate Dean for Graduate Studies and Research, and Director of Research for the Reynolds Journalism Institute at the School of Journalism at the University of Missouri-Columbia.
      As a media-based text, ""Health Care Communication in the New Media Landscape"" demonstrates the extent to which modern, digital technology can serve as the most practical and efficient form of distributing health-related information.This unique book addresses the following: the role technology can and will play in health communication; how new media can be used to improve health literacy; how patients can learn about health-related issues and health care; new ways practitioners will be able to communicate with their patients; how persons with chronic diseases learn about resources, support systems, and rehabilitation; and the impact of the new media landscape on health care providers, insurance companies, and health care policies.
      Format: CONTRIBUTORS: Esther Thorson, Jerry C. Parker EAN: 9780826101228 COUNTRY: United States PAGES: WEIGHT: 780 g HEIGHT: 0 cm
      PUBLISHED BY: Springer Publishing Co Inc DATE PUBLISHED: 2008-10-20 CITY: GENRE: MEDICAL / Public Health WIDTH: 0 cm SPINE:

      Book Themes:

      Health systems and services, Technology: general issues

      Customer Reviews

      Be the first to write a review
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      Jerry Parker is the Associate Dean for Clinical Research and Development at the University of Missouri-Columbia School of Medicine. Parker is a Clinical Professor of Physical Medicine and Rehabilitation and Director of the Missouri Arthritis Rehabilitation Research and Training Center (MARRTC) at MU. Esther Thorson is Professor, Associate Dean for Graduate Studies and Research, and Director of Research for the Reynolds Journalism Institute at the School of Journalism at the University of Missouri-Columbia.

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