Artificial Intelligence in African Media and Communication

In recent years, Artificial Intelligence (AI) has transformed media and journalism teaching and practice, introducing efficiencies and innovations that can help streamline content creation and dissemination, albeit with inherent limitations and ethical considerations requiring careful critical examination.This book investigates AI’s impact on media landscapes within Africa, offering a range of practical case studies and strategic recommendations for practice, teaching, governance, and regulation. The book delves into how AI technologies are rapidly being integrated into African journalism, broadcasting, public relations, advertising, and media and communications education. As well as providing real-world case studies of how AI is changing content creation, distribution, and consumption in Africa, the book also critically analyses the ethical challenges posed by AI, such as misinformation, algorithmic bias, and job displacement. The book concludes by providing strategic recommendations for how educators, media professionals, and policymakers can effectively harness AI's potential.Bringing together leading researchers and practitioners, this book provides a platform for informed discussions, knowledge-sharing and innovation in African media and communication studies.

Abdulgaffar Olawale Arikewuyo Ph.D. is an accomplished and award-winning academic, media professional, and lecturer with diverse experience in journalism and higher education. His research interests are extensive, encompassing communication psychology, media, AI, interpersonal communication, and journalism. Dr. Arikewuyo's publications reflect his diverse research interests and commitment to addressing contemporary societal issues through the lens of Communication and Journalism. His studies have contributed valuable insights into the changing landscape of media technologies and their influence on both personal and political spheres.Lambe Kayode Mustapha, an Alumnus of UNILAG, Nigeria and IIUM Malaysia, is a seasoned mass communication and media studies scholars with bias for media effects, political communication, and novel media research, where he has published extensively in top-rated peer reviewed journals and collaborated with numerous scholars around the world. Professor Mustapha is formerly the Head of Department of Mass Communication and currently the Director of General Studies Division at the University of Ilorin, Nigeria.