FREE delivery to all EXCLUSIVE BOOKS stores nationwide. FREE delivery to your door on all orders over R450. Excludes all international deliveries.
|
R 1,013.00 Price and availability exclusive to website
Women and the Jet Age is a global history of postwar aviation that examines how states nurtured airlines for competing political and economic goals during the Cold War. While previous histories almost exclusively stress US and Western European aviation progress, Phil Tiemeyer examines how smaller, poorer states in socialist Eastern Europe and in the postcolonial Global South utilized airlines of their own to forge rival pathways to modernization. Part of this modernization involved norms for working women. Stewardesses at airlines around the globe encountered novel threats to their dignity as the Jet Age approached. By the late 1960s, stewardesses endured harsh objectification: High hemlines, tight uniforms, and raunchy marketing were touted as modern and liberated. These women, whether from the West, East, or South, forged their own pathways to achieve greater dignity at work. In Women and the Jet Age, Tiemeyer's global account of the rise of air travel and of early feminist strivings among stewardesses is one of the first histories to place such developments—political, economic, and feminist—in dialogue with each other.
Women and the Jet Age is a global history of postwar aviation that examines how states nurtured airlines for competing political and economic goals during the Cold War. While previous histories almost exclusively stress US and Western European aviation progress, Phil Tiemeyer examines how smaller, poorer states in socialist Eastern Europe and in the postcolonial Global South utilized airlines of their own to forge rival pathways to modernization. Part of this modernization involved norms for working women. Stewardesses at airlines around the globe encountered novel threats to their dignity as the Jet Age approached. By the late 1960s, stewardesses endured harsh objectification: High hemlines, tight uniforms, and raunchy marketing were touted as modern and liberated. These women, whether from the West, East, or South, forged their own pathways to achieve greater dignity at work. In Women and the Jet Age, Tiemeyer's global account of the rise of air travel and of early feminist strivings among stewardesses is one of the first histories to place such developments—political, economic, and feminist—in dialogue with each other.
