Meerlust

Nestled in the heart of the Stellenbosch wine district lies Meerlust Wine Estate, producer of the iconic Rubicon. For over three centuries and seven generations, the land has been tended to by the Myburgh family, who transformed it into one of the country’s most revered wine estates. For the first six generations of the Myburgh tenure, the vineyards were grown for making bulk batches of wine for selling on to the big traders dealing in the relatively unsophisticated world of South African wine at the time. In 1975 the estate produced its first vintage – a Cabernet Sauvignon – under its own label. The Rubicon red Bordeaux blend, first made in 1980 by Nico Myburgh and his Italian-born winemaker Giorgio Dalla Cia, set Meerlust on a new trajectory. It announced not only a new path for Meerlust and the Myburgh family, but also a revolution in wine style. Today, this legacy lives on under owner Hannes Myburgh and cellar master Wim Truter. Meerlust: Beyond the Rubicon delves deeper than the acclaim of a single blend. It is a celebration of the timeless bond between land, time, and artistry. Discover the tale of Meerlust, where time, terroir and tradition converge to craft wines that honour both the legacy of the past and the promise of the future.

EMILE JOUBERT is a distinguished communication specialist renowned for his work with premier blue-chip wineries. A wine writer and lecturer, Emile is the author of Kanonkop: The Story of a Legend. In addition to his contributions to non-fiction, he has also ventured into the world of fiction. Passionate about wine and storytelling, Emile shares his insights and musings on his popular wine blog, winegoggle.co.za. He resides in Cape Town.