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Practical Guide to Persuasion

Anthony McLean
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      Make other people say'Yes'! Yes to your requests. Yes to your ideas. Yes to your products. Yes toyour proposals.A Practical Guide toPersuasion uses psychology,expert advice and practical techniques to teach you how to influence the peoplearound you in an ethical way. Learn how to increase your presence, by knowing when to talk and when tolisten; develop a strategy of success, by preparing, planning and craftingopportunities and make change happen by understanding what drives youraudience.
      Format: Paperback / softback CONTRIBUTORS: Anthony McLean EAN: 9781785784712 COUNTRY: United Kingdom PAGES: WEIGHT: 130 g HEIGHT: 168 cm
      PUBLISHED BY: Icon Books DATE PUBLISHED: 2019-04-04 CITY: GENRE: SELF-HELP / General, SELF-HELP / Communication & Social Skills WIDTH: 118 cm SPINE:

      Book Themes:

      Self-help, personal development and practical advice

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      Anthony McLean is the former Managing Director of Social Influence Consulting Group and principal Persuasion Strategist. He was also Associate Fellow at the Australian Institute of Management and member of the Australian Institute of Training and Development.
      Make other people say'Yes'! Yes to your requests. Yes to your ideas. Yes to your products. Yes toyour proposals.A Practical Guide toPersuasion uses psychology,expert advice and practical techniques to teach you how to influence the peoplearound you in an ethical way. Learn how to increase your presence, by knowing when to talk and when tolisten; develop a strategy of success, by preparing, planning and craftingopportunities and make change happen by understanding what drives youraudience.
      Format: Paperback / softback CONTRIBUTORS: Anthony McLean EAN: 9781785784712 COUNTRY: United Kingdom PAGES: WEIGHT: 130 g HEIGHT: 168 cm
      PUBLISHED BY: Icon Books DATE PUBLISHED: 2019-04-04 CITY: GENRE: SELF-HELP / General, SELF-HELP / Communication & Social Skills WIDTH: 118 cm SPINE:

      Book Themes:

      Self-help, personal development and practical advice

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      Be the first to write a review
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      Anthony McLean is the former Managing Director of Social Influence Consulting Group and principal Persuasion Strategist. He was also Associate Fellow at the Australian Institute of Management and member of the Australian Institute of Training and Development.

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