The meetings, expositions, events, and conventions (MEEC) industry continues to grow and garner increasing attention from the hospitality industry, colleges and universities, and communities.Meetings, Expositions, Events, and Conventions: An Introduction to the Industry provides a broad overview of this thriving and expanding industry. This publication serves as the basis for college courses, orientation sessions for new employees, or anyone looking to gain knowledge on the MEEC industry. It is comprehensive, covering a wider range of MEEC topics than other books on the market. With information on Venues, Exhibitions, Food and Beverage, Legal Issues, Sustainability, and more, it is an excellent resource for students, educators, and practitioners alike.NEW TO THE SIXTH EDITION:The inclusion of COVID-19 impacts on all sectors of the MEEC industryComprehensive updates of all dataA plethora of new imagesCutting-edge updates on technology in the MEEC industryA wider, more global focus on the international aspects of MEECNewly updated teaching materials including a new test bank and PowerPoints
Format: Paperback / softback
CONTRIBUTORS: George G Fenich
EAN: 9781792457784
COUNTRY: United States
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PUBLISHED BY: Kendall/Hunt Publishing Co ,U.S.
DATE PUBLISHED: 2021-01-19
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GENRE: BUSINESS & ECONOMICS / Industries / Service
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Book Themes:
Events management industry