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    Ogilvy on Advertising

Ogilvy on Advertising

David Ogilvy

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      FORMAT: Paperback / softback

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      Format: Paperback / softback

      David Ogilvy is well known and respected as the most successful adman of all time. His bestselling book, Ogilvy on Advertising, gives valuable advice to young hopefuls and veterans of the industry wanting to improve their success rate.
      CONTRIBUTORS: David Ogilvy EAN: 9781853756153 COUNTRY: United Kingdom PAGES: WEIGHT: 0 g HEIGHT: 247 cm
      PUBLISHED BY: Welbeck Publishing Group DATE PUBLISHED: 2007-03-01 CITY: GENRE: BUSINESS & ECONOMICS / Advertising & Promotion, HISTORY / Social History, SOCIAL SCIENCE / Media Studies WIDTH: 187 cm SPINE:

      Book Themes:

      Media studies: advertising and society, Advertising, Social and cultural history

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      In 1948, David Ogilvy founded the agency that would become Ogilvy & Mather. Starting with no clients and a staff of two, he built his company into one of the eight largest advertising networks in the world. He wrote the bestselling book Ogilvy on Advertising. Sadly, he died in 1999.

      Format: Paperback / softback

      David Ogilvy is well known and respected as the most successful adman of all time. His bestselling book, Ogilvy on Advertising, gives valuable advice to young hopefuls and veterans of the industry wanting to improve their success rate.
      CONTRIBUTORS: David Ogilvy EAN: 9781853756153 COUNTRY: United Kingdom PAGES: WEIGHT: 0 g HEIGHT: 247 cm
      PUBLISHED BY: Welbeck Publishing Group DATE PUBLISHED: 2007-03-01 CITY: GENRE: BUSINESS & ECONOMICS / Advertising & Promotion, HISTORY / Social History, SOCIAL SCIENCE / Media Studies WIDTH: 187 cm SPINE:

      Book Themes:

      Media studies: advertising and society, Advertising, Social and cultural history

      Customer Reviews

      Be the first to write a review
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      In 1948, David Ogilvy founded the agency that would become Ogilvy & Mather. Starting with no clients and a staff of two, he built his company into one of the eight largest advertising networks in the world. He wrote the bestselling book Ogilvy on Advertising. Sadly, he died in 1999.

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