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R 338.00

Sustainable Mobility
With energy consumption rising and with it our dependence on crude oil from politically uncertain regions, and faced with the threat to the environment from polluting emissions, it is becoming ever more evident that fuels from renewable resources are an increasingly attractive option to fossil fuels. Edinger and Kaul, like a growing number of other experts, hold the mobility of populations—transportation, in other words—responsposible for the rise in the rate of greenhouse gas emissions, a condition that can only get worse as less developed regions of the world emerge with their own needs and demands for mobility. What to do? Edinger and Kaul outline in sharp detail the shortcomings of current vehicular technologies and dominant fossil fuels. They present a careful, authoritative examination of innovative technologies that in their opinion have the best chance of combating dangerous reliance on conventional means of power, not only for transportation but other purposes as well. And they focus on special forms of fuel cell drive systems, with their high efficiencies and reduced consumptions, and on other emerging renewable technologies and their innovative, sustainable power sources—such as fuels from biomass and renewable electricity, a particularly promising source of energy for newly growing economies. Wide ranging in coverage, forthright in style, the book is an important review of how things are today, why they could get worse, but perhaps most importantly, what we can do about it.
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Growth Leader
Growth is a leadership issue, not a sales issue. However you define business growth—total revenue, net income, margin expansion, number of products and services, or customer loyalty—sustained and strategic growth requires an organization to do more than sell by simply communicating the value of its products or services. It must create value in the way it sells by delivering a compelling experience that adds value beyond the product itself. As a leader, it’s your job to build and guide that experience.The Growth Leader reveals how top executives create profitable growth through the intersection of strategy, leadership, and sales. With a clear strategy, inspiring leadership, and aligned sales, powerful leaders understand that true competitive advantage doesn’t come from innovation alone but belongs to companies that use their sales organization to add and create value. In this leadership guide, you’ll learn how to ensure growth strategy is aligned at every level of the company, from boardroom initiatives to daily customer interaction. Best-selling leadership author and business growth consultant Scott Edinger helps CEOs and leaders intentionally and strategically engage with the customer experience to differentiate, innovate, cultivate loyalty, and grow. With this growth strategy mindset, your teams will know what they’re supposed to be doing, have the skills to accomplish their work at a high level, and be properly supported by systems, process, and environment. But they can only do all this if you lead them. Are you ready to be a Growth Leader?
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Archetype of the Apocalypse
The collective belief in the End of the World, as described in the Biblical Book of Revelation, can be seen in public reaction to terrorist outrages such as those of Sept. 11, in the preoccupation with disasters, in the obsession with UFO's and the possibility of encountering extra-terrestrial life, and in the breakdown of social structures. Edinger argues that this very real psychological force is vitally important for our times, and he offers an alternative to catastrophe through understanding the meaning of these radiant scriptures.
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Renewable Resources for Electric Power
The liberalization of U.S. and European electric power markets presents a critical challenge for renewable sources of energy. Edinger and Kaul survey the technological state-of-the-art and economic aspects of renewable electricity generation, and outline the role of other renewable sources, such as solar, wind, and micro-hydroelectric technologies. Offering an empirical and theoretical assessment of these technologies and their assets and liabilities, the book shows how it is possible to restructure our electric power systems and reorient them toward sustainable and environmentally friendly alternatives.International climate conferences such as those in Rio de Janeiro and Kyoto have proclaimed the need for environmentally hospitable technologies. A new electricity system, based on renewable resources and small-scale power technologies, is needed badly; their economics and other efficiencies over conventional central power generation with fossil fuels is clear. Edinger and Kaul assess the rewards and risks associated with renewable technologies and outline a feasible path toward a more environmentally friendly, and reasonable, use of limited natural resources and the global ecosystem. One promising approach for industrialized countries is the decentralization of our current public grid systems. This offers an opportunity for developing countries to leapfrog the stage of fossil fuel, held responsible now for environmental pollution, resource depletion and possibly global climate change. The authors present theoretical analyses and empirical evidence to buttress their contentions, mainly, that electric power systems founded on renewable resources are vital prerequisites if we are to achieve the United Nations' target of globally sustained development.
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Paleoneurology 1804–1966
Dr. Tilly Edinger's first published paper dealt with a brain cast-in more exact terms an endocast of the cranial cavity-of Noth08auru8, a Triassic relative of the plesiosaurs. With this she embarked on a working lifetime of devotion to paleoneurology, a field of study that she was to transform. A daughter of the famous neurologist Ludwig Edinger, it was appropriate as well as fortunate that her early interest in fossil vertebrates should have become focused upon the recovery of such information concerning the history of the central nervous system as could be obtained from fossil material. Her father evidently had no direct influence upon her choice of· this then obscure and difficult subject, although within the family circle she presumably absorbed from him some appreciation of neoneurology. Indirectly, however, through his accumulation in Frankfurt of an outstanding collection of recent brains, he provided the comparative material essential to her studies during the years she spent there. Early in her career she published Die FOBsilen Gehirne (1929). Here was gathered together for the first time nearly all the widely scattered information on the topic. It had an immediate effect. As one author justly remarked, this "invaluable review . . . serves not only as a basis for continuing and systematizing research on brain casts but also as an indication of the more serious gaps in present knowledge" (Simpson, 1933). The bibliography appended to it listed 250 titles. A bibliography she published in 1937 included 160 additional titles.
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Anatomy of the Psyche
"Edinger has greatly enriched my understanding of psychology through the avenue of alchemy. No other contribution has been as helpful as this for revealing, in a word, the anatomy of the psyche and how it applies to where one is in his or her process. This is a significant amplification and extension of Jung's work. Two hundred years from now, it will still be a useful handbook and an inspiring aid to those who care about individuation". -- Psychological Perspectives
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Overcoming Insomnia
It is estimated that one in ten U.S. adults suffers from chronic insomnia. If left untreated, chronic insomnia reduces quality of life and increases risk for psychiatric and medical disease, especially depression and anxiety. The Overcoming Insomnia treatment program uses evidence-based cognitive-behavioral therapy (CBT) methods to correct poor sleep habits. CBT has been proven in multiple studies to improve sleep by reducing time spent in bed before sleep onset, reducing time spent awake after first sleep onset, and increasing the quality and efficiency of sleep. Developed by Jack D. Edinger and Colleen E. Carney, this second edition has been thoroughly updated according to the DSM-5, which nowconceptualizes insomnia as a sleep-wake disorder, rather than a sleep disorder only. The DSM-5 has also eliminated the differentiation between primary and secondary insomnias, so this program provides an expanded discussion of daytime related issues as well as delivery issues specific to those with comorbid mental andmedical problems. Patients are first given information about healthy sleep and the reasons for improving sleep habits, then a behavioral program is developed to address that patient's specific sleep problems. Use of a sleep diary, assessment forms, and other homework (all provided in the corresponding patient Workbook) allows client and therapist to work together to develop an effective sleep regimen tailored specifically for each client, and several sessions are dedicated to increasingcompliance and problem-solving.
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Overcoming Insomnia
It is estimated that one in ten U.S. adults suffers from chronic insomnia. If left untreated, chronic insomnia reduces quality of life and increases risk for psychiatric and medical disease, especially depression and anxiety. The Overcoming Insomnia treatment program uses evidence-based cognitive-behavioral therapy (CBT) methods to correct poor sleep habits. CBT has been proven in multiple studies to improve sleep by reducing time spent in bed before sleep onset, reducing time spent awake after first sleep onset, and increasing the quality and efficiency of sleep. This second edition has been thoroughly updated by the program developers, Jack D. Edinger and Colleen E. Carney. Patients use the Workbook inconjunction with the treatment they receive from their therapist. Patients will receive information about healthy sleep and the reasons for improving sleep habits, and the therapist will develop a program to address that patient's specific sleep problems. Use of a sleep diary, assessment forms, and otherhomework (all provided in the Workbook) allows patient and therapist to work together to develop an effective sleep regimen tailored specifically for each patient.
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