Search results for "Nikolic"
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Nike
At Nike, the desire to be the best is a journey, not a destination – better is always temporary.Phaidon commemorates the company's influence with Nike: Better is Temporary, a landmark publication that charts Nike's transformation from rebellious upstart to global phenomenon.This immersive visual survey offers an unprecedented, behind-the-scenes exploration into Nike's ethos-driven design formula, placing industry-defining innovations and globally recognized products alongside previously unpublished designs, prototypes, insider stories, and more.Beginning with "Breaking2," an introduction detailing Nike's 2017 attempt to facilitate a sub-two-hour marathon, the book lays out in five thematic chapters Nike's focus on performance, brand expression, collaboration, inclusive design, and sustainability.The book's extraordinary design also nods to its contents. The striking cover features overlapping silkscreened layers of Nike's proprietary Volt yellow and Hyperpunch pink colors overlaying an image of world-champion marathoner Eliud Kipchoge printed in a half-tone dot pattern. The book's spine, visible through the clear jacket, showcases a series of colored tabs that extend from its interior pages and which are referenced in the book's bonus chapter, "Crafting Color."Combining 500 color illustrations with stories, insights, knowledge, passion, and history shared by Nike's remarkable team, Nike: Better is Temporary will serve as a manual of innovation and inspiration for generations to come.
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Nike
Nike of Samothrace is different. Not only did she grow up among the matriarchal warrior tribe of the Amazons, she has a pair of huge, snow-white wings, something seen only on gods and monsters. Already an outcast among her people, Nike finds herself even more alone when a slave uprising claim the lives of her adopted parents. Feeling lost, without an identity and unable to earn the trust of her Amazon sisters, Nike requests permission to travel to Delphi and consult the famous Oracle for guidance. Her queen agrees, but on one condition: Nike must first escort a runaway princess named Syna back to her home in Crete. Desperate for answers, Nike sets off with her unexpected human baggage. When the most direct route to Crete ends in disaster, Nike is forced to take spoiled Syna on a journey through mainland Greece, following a highway the Amazons have named "The Demon Road." Nike must protect the princess-and in doing so, all of Samothrace-before she can reach Delphi and find her truth.
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Monetary Policy in Transition
This book explores the disastrous economic consequences of pseudo lending for pseudo reforms that occurred when the IMF, as a representative of the West, pretended to aid the transition economy of post-communist Russia through stabilization while the Russian government promised reforms.
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You Can Heal Yourself
Seka Nikolic is one of the world's top bio-energy practitioners. Her personal belief that we can all improve our health and sense of wellbeing by learning how to manage our energy has been established by the Milan Bio-Energy Institute. You Can Heal Yourself is the incredible story of how Seka discovered her powers and how you can harness them in your own life. Discover: · How the body's energy field can be thrown out of balance by negative emotions and past experience · The hidden causes behind illness and fatigue and how to fight them · Why the earth and even other people's energy can affect us · Incredible stories of the power of healing on Seka's clients, including many celebrities. Completely updated and revised to include Seka's latest discoveries and most recent examples of her success in healing, self-healing process becomes effortless with Seka's proven plan to balance your vital energy.
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Nike
This compelling book provides a comprehensive examination of Nike, utilizing never-before-heard interviews with top sports celebrities and the informed perspectives of marketing gurus to explain why Nike has ruled the sports world for more than four decades.Nike's immortal "Just Do It" slogan is displayed at the Smithsonian Institution in Washington, DC. The company's pioneering use of athlete endorsements as the foundation of its marketing and its dedication to incorporating advanced technology and materials in its products has forever changed the world of sports. Amazingly, what is now Nike sprang from the humblest beginnings—two runners with a passion for improving the sport willing to sell shoes out of their cars at track meets. This book provides a comprehensive analysis of the company, giving readers a full appreciation of its fascinating history and the attributes and strategies that have helped Nike outlast its competitors. Material derived from interviews with star athletes and marketing experts lend additional insight into the Nike phenomenon.Contains one-on-one interviews with star athletes, coaches, marketing experts, and business executives that showcase the power and influence of NikeProvides a vivid chronology depicting the company's modest beginnings, the creation of its early technology, the birth of memorable advertising campaigns, endorsement deals with sports celebrities, controversy about child labor allegations, noteworthy recognition for supporting social and environmental causes, and Nike's futureIncludes photographs of Nike co-founders Bill Bowerman and Phil Knight, as well as Nike-sponsored athletes such as Deion Sanders, Bo Jackson, Michael Jordan, John McEnroe, Serena Williams, Didier Drogba, Lance Armstrong, and Tiger WoodsA helpful index makes it easy to locate celebrities' comments within the text and to track the many Nike technologies used since the company's inception
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