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Predictive Analytics For Business Using R
Predictive Analytics for Business using R by Russell R Barton equips business professionals and students with the tools to forecast trends, classify outcomes, and analyze time-dependent data using R programming. Focused on real-world business applications, the book covers essential topics such as regression analysis, classification models, time series forecasting, and simulation. It emphasizes how to assess uncertainty and interpret model results with confidence.Designed for case-based learning, each chapter is paired with real data and accompanying R code — making it ideal for hands-on practice in academic or professional settings. Whether you're analyzing customer behavior, forecasting sales, or modeling system performance, this book offers the analytical foundation to make smarter, data-driven decisions.
R 2,184.93
Predictive Analytics For Business Using R
The fields of mathematical statistics, statistical graphics, computer science and operations research have created the rich set of methods now called Analytics. Often analytics is characterized along three poles: descriptive analytics (what do data tell us), predictive analytics (what can be forecast based on the data, and with what certainty), and prescriptive analytics (how can the data inform changes to improve system performance).This book focuses on the second pole, predictive analytics. The areas of predicting a number, a class, and dynamic behavior are distinct, with different methods. This text has three parts based on these areas. Topics in predicting a number include simple and multiple linear regression, transformation of variables, analysis of observational data via cross-validation, the generalized linear model, designed experiments, and Gaussian process and neural network regression. Classification methods include neural networks, logistic regression, k-nearest neighbor, and linear discriminant analysis. Methods for predicting dynamic behavior include trend analysis, time series analysis and discrete-event dynamic simulation.Characterizing prediction uncertainty is a key focus of this text. The text provides analytic methods appropriate to each area, with an explicit process for applying such methods. Case data with corresponding R code are used to illustrate each method.Predictive Analytics for Business using R is designed for a hybrid class structure. Class sessions can be a blend of lecture format and flipped classroom case analyses. In a two-meetings-per-week fifteen-week structure, one day per week would be devoted to explaining methodology and presenting a case study, with the second day focused on coaching. Given the case structure, the text does not contain homework problems. Instead, at the end of each chapter there are links to cases posted online.
R 4,698.41
Risk and Predictive Analytics in Business with R
Supply chain operations face many risks, including political, environmental, and economic. The past five years have seen major challenges, from pandemic, impacts of global warming, wars, and tariff impositions. In this rapidly changing world, risks appear in every aspect of operations. This book presents data mining and analytics tools with R programming as well as a brief presentation of Monte Carlo simulation that can be used to anticipate and manage these risks. RStudio software and R programming language are widely used in data mining. For Monte Carlo simulation applications we cover Crystal Ball software, one of a number of commercially available Monte Carlo simulation tools.Chapter 1 of this book deals with classification of risks. It includes a typical supply chain example published in academic literature. Chapter 2 gives a brief introduction to R programming. It is not intended to be comprehensive, but sufficient for a user to get started using this free open source and highly popular analytics tool. Chapter 3 discusses risks commonly found in finance, to include basic data mining tools applied to analysis of credit card fraud data. Like the other datasets used in the book, this data comes from the Kaggle.com site, a free site loaded with realistic datasets.The remainder of the book covers risk analytics tools. Chapter 4 presents R association rule modeling using a supply chain related dataset. Chapter 5 presents Monte Carlo simulation of some supply chain risk situations. Chapter 6 gives both time series and multiple regression prediction models as well as autoregressive integrated moving average (ARIMA; Box-Jenkins) models in SAS and R. Chapter 7 covers classification models demonstrated with credit risk data. Chapter 8 deals with fraud detection and the common problem of modeling imbalanced datasets. Chapter 9 introduces Naïve Bayes modeling with categorical data using an employee attrition dataset.Features:Overview of predictive analytics presented in an understandable mannerPresentation of useful business applications of predictive data miningCoverage of risk management in finance, insurance, and supply chain contextsPresentation of predictive modelsDemonstration of using these predictive models in RScreenshots enabling readers to develop their own modelsThe purpose of the book is to present tools useful to analyze risks, especially those faced in supply chain management and finance.
R 5,626.87
R for Business Analytics
R for Business Analytics looks at some of the most common tasks performed by business analysts and helps the user navigate the wealth of information in R and its 4000 packages. With this information the reader can select the packages that can help process the analytical tasks with minimum effort and maximum usefulness. The use of Graphical User Interfaces (GUI) is emphasized in this book to further cut down and bend the famous learning curve in learning R. This book is aimed to help you kick-start with analytics including chapters on data visualization, code examples on web analytics and social media analytics, clustering, regression models, text mining, data mining models and forecasting. The book tries to expose the reader to a breadth of business analytics topics without burying the user in needless depth. The included references and links allow the reader to pursue business analytics topics. This book is aimed at business analysts with basic programming skills for using R for Business Analytics. Note the scope of the book is neither statistical theory nor graduate level research for statistics, but rather it is for business analytics practitioners. Business analytics (BA) refers to the field of exploration and investigation of data generated by businesses. Business Intelligence (BI) is the seamless dissemination of information through the organization, which primarily involves business metrics both past and current for the use of decision support in businesses. Data Mining (DM) is the process of discovering new patterns from large data using algorithms and statistical methods. To differentiate between the three, BI is mostly current reports, BA is models to predict and strategize and DM matches patterns in big data. The R statistical software is the fastest growing analytics platform in the world, and is established in both academia and corporations for robustness, reliability and accuracy. The book utilizes Albert Einstein’s famous remarks on making things as simple as possible, but no simpler. This book will blow the last remaining doubts in your mind about using R in your business environment. Even non-technical users will enjoy the easy-to-use examples. The interviews with creators and corporate users of R make the book very readable. The author firmly believes Isaac Asimov was a better writer in spreading science than any textbook or journal author.
R 4,762.00
Practical Business Analytics Using R and Python
This book illustrates how data can be useful in solving business problems. It explores various analytics techniques for using data to discover hidden patterns and relationships, predict future outcomes, optimize efficiency and improve the performance of organizations. You’ll learn how to analyze data by applying concepts of statistics, probability theory, and linear algebra. In this new edition, both R and Python are used to demonstrate these analyses. Practical Business Analytics Using R and Python also features new chapters covering databases, SQL, Neural networks, Text Analytics, and Natural Language Processing.Part one begins with an introduction to analytics, the foundations required to perform data analytics, and explains different analytics terms and concepts such as databases and SQL, basic statistics, probability theory, and data exploration. Part two introduces predictive models using statistical machine learning and discusses concepts like regression, classification, and neural networks. Part three covers two of the most popular unsupervised learning techniques, clustering and association mining, as well as text mining and natural language processing (NLP). The book concludes with an overview of big data analytics, R and Python essentials for analytics including libraries such as pandas and NumPy.Upon completing this book, you will understand how to improve business outcomes by leveraging R and Python for data analytics.What You Will LearnMaster the mathematical foundations required for business analyticsUnderstand various analytics models and data mining techniques such as regression, supervised machine learning algorithms for modeling, unsupervised modeling techniques, and how to choose the correct algorithm for analysis in any given taskUse R and Python to develop descriptive models, predictive models, and optimize modelsInterpret and recommend actions based on analytical model outcomesWho This Book Is ForSoftware professionals and developers, managers, and executives who want to understand and learn the fundamentals of analytics using R and Python.
R 1,368.00
Data Mining and Business Analytics with R
Collecting, analyzing, and extracting valuable information from a large amount of data requires easily accessible, robust, computational and analytical tools. Data Mining and Business Analytics with R utilizes the open source software R for the analysis, exploration, and simplification of large high-dimensional data sets. As a result, readers are provided with the needed guidance to model and interpret complicated data and become adept at building powerful models for prediction and classification. Highlighting both underlying concepts and practical computational skills, Data Mining and Business Analytics with R begins with coverage of standard linear regression and the importance of parsimony in statistical modeling. The book includes important topics such as penalty-based variable selection (LASSO); logistic regression; regression and classification trees; clustering; principal components and partial least squares; and the analysis of text and network data. In addition, the book presents: A thorough discussion and extensive demonstration of the theory behind the most useful data mining toolsIllustrations of how to use the outlined concepts in real-world situationsReadily available additional data sets and related R code allowing readers to apply their own analyses to the discussed materialsNumerous exercises to help readers with computing skills and deepen their understanding of the material Data Mining and Business Analytics with R is an excellent graduate-level textbook for courses on data mining and business analytics. The book is also a valuable reference for practitioners who collect and analyze data in the fields of finance, operations management, marketing, and the information sciences.
R 4,148.00
R for Business Analytics
R for Business Analytics looks at some of the most common tasks performed by business analysts and helps the user navigate the wealth of information in R and its 4000 packages. With this information the reader can select the packages that can help process the analytical tasks with minimum effort and maximum usefulness. The use of Graphical User Interfaces (GUI) is emphasized in this book to further cut down and bend the famous learning curve in learning R. This book is aimed to help you kick-start with analytics including chapters on data visualization, code examples on web analytics and social media analytics, clustering, regression models, text mining, data mining models and forecasting. The book tries to expose the reader to a breadth of business analytics topics without burying the user in needless depth. The included references and links allow the reader to pursue business analytics topics. This book is aimed at business analysts with basic programming skills for using R for Business Analytics. Note the scope of the book is neither statistical theory nor graduate level research for statistics, but rather it is for business analytics practitioners. Business analytics (BA) refers to the field of exploration and investigation of data generated by businesses. Business Intelligence (BI) is the seamless dissemination of information through the organization, which primarily involves business metrics both past and current for the use of decision support in businesses. Data Mining (DM) is the process of discovering new patterns from large data using algorithms and statistical methods. To differentiate between the three, BI is mostly current reports, BA is models to predict and strategize and DM matches patterns in big data. The R statistical software is the fastest growing analytics platform in the world, and is established in both academia and corporations for robustness, reliability and accuracy. The book utilizes Albert Einstein’s famous remarks on making things as simple as possible, but no simpler. This book will blow the last remaining doubts in your mind about using R in your business environment. Even non-technical users will enjoy the easy-to-use examples. The interviews with creators and corporate users of R make the book very readable. The author firmly believes Isaac Asimov was a better writer in spreading science than any textbook or journal author.
R 3,663.00
Predictive Analytics with SAS and R
Gain practical knowledge of application implementation using various programming approaches in predictive analytics. This book serves as a comprehensive guide for both beginners and professionals in the field of predictive analytics, offering core principles and practical insights without requiring an extensive mathematics or statistics background.The book starts with an introduction to analytics in decision making, protective analytics basics, and implementation in various industries. The book then takes you through types of regression, and simple linear regression in detail, followed by a demonstration of R Studio and SAS. Multiple Linear Regression is discussed next along with MLR model diagnostics. The book covers Multivariate Analysis and teaches you how to work with Principal Components Analysis, Factor Analysis, and much more. You also learn Time series Analysis with an understanding of Autoregressive Moving Average (ARMA) Models.After reading the book, you will be able to put predictive analytics principles into practice.What You Will LearnUnderstand modeling, estimating, and evaluating models for forecastingImplement Partial F-Test and Variable Selection MethodDemonstrate each analysis model in R Studio and SASUnderstand SLR and MLR Analysis modelsWho This Book Is ForStudents and professionals in the field of data analysis and intelligence applications
R 1,482.00
Introduction to R for Business Intelligence
Learn how to leverage the power of R for Business IntelligenceAbout This Book• Use this easy-to-follow guide to leverage the power of R analytics and make your business data more insightful.• This highly practical guide teaches you how to develop dashboards that help you make informed decisions using R.• Learn the A to Z of working with data for Business Intelligence with the help of this comprehensive guide.Who This Book Is ForThis book is for data analysts, business analysts, data science professionals or anyone who wants to learn analytic approaches to business problems. Basic familiarity with R is expected.What You Will Learn• Extract, clean, and transform data• Validate the quality of the data and variables in datasets• Learn exploratory data analysis• Build regression models• Implement popular data-mining algorithms• Visualize results using popular graphs• Publish the results as a dashboard through Interactive Web Application frameworksIn DetailExplore the world of Business Intelligence through the eyes of an analyst working in a successful and growing company. Learn R through use cases supporting different functions within that company. This book provides data-driven and analytically focused approaches to help you answer questions in operations, marketing, and finance.In Part 1, you will learn about extracting data from different sources, cleaning that data, and exploring its structure. In Part 2, you will explore predictive models and cluster analysis for Business Intelligence and analyze financial times series. Finally, in Part 3, you will learn to communicate results with sharp visualizations and interactive, web-based dashboards.After completing the use cases, you will be able to work with business data in the R programming environment and realize how data science helps make informed decisions and develops business strategy. Along the way, you will find helpful tips about R and Business Intelligence.Style and approach This book will take a step-by-step approach and instruct you in how you can achieve Business Intelligence from scratch using R. We will start with extracting data and then move towards exploring, analyzing, and visualizing it. Eventually, you will learn how to create insightful dashboards that help you make informed decisions—and all of this with the help of real-life examples.
R 1,335.00
Data Mining and Predictive Analytics for Business Decisions
With many recent advances in data science, we have many more tools and techniques available for data analysts to extract information from data sets. This book will assist data analysts to move up from simple tools such as Excel for descriptive analytics to answer more sophisticated questions using machine learning. Most of the exercises use R and Python, but rather than focus on coding algorithms, the book employs interactive interfaces to these tools to perform the analysis. Using the CRISP-DM data mining standard, the early chapters cover conducting the preparatory steps in data mining: translating business information needs into framed analytical questions and data preparation. The Jamovi and the JASP interfaces are used with R and the Orange3 data mining interface with Python. Where appropriate, Voyant and other open-source programs are used for text analytics. The techniques covered in this book range from basic descriptive statistics, such as summarization and tabulation, to more sophisticated predictivetechniques, such as linear and logistic regression, clustering, classification, and text analytics. Includes companion files with case study files, solution spreadsheets, data sets and charts, etc. from the book. FEATURES:Covers basic descriptive statistics, such as summarization and tabulation, to more sophisticated predictive techniques, such as linear and logistic regression, clustering, classification, and text analyticsUses R, Python, Jamovi and JASP interfaces, and the Orange3 data mining interfaceIncludes companion files with the case study files from the book, solution spreadsheets, data sets, etc.
R 1,253.00
Advanced Analytics with R and Tableau
Leverage the power of advanced analytics and predictive modeling in Tableau using the statistical powers of RAbout This Book• A comprehensive guide that will bring out the creativity in you to visualize the results of complex calculations using Tableau and R• Combine Tableau analytics and visualization with the power of R using this step-by-step guide• Wondering how R can be used with Tableau? This book is your one-stop solution.Who This Book Is ForThis book will appeal to Tableau users who want to go beyond the Tableau interface and deploy the full potential of Tableau, by using R to perform advanced analytics with Tableau.A basic familiarity with R is useful but not compulsory, as the book will start off with concrete examples of R and will move quickly into more advanced spheres of analytics using online data sources to support hands-on learning. Those R developers who want to integrate R in Tableau will also benefit from this book.What You Will Learn• Integrate Tableau's analytics with the industry-standard, statistical prowess of R.• Make R function calls in Tableau, and visualize R functions with Tableau using RServe.• Use the CRISP-DM methodology to create a roadmap for analytics investigations.• Implement various supervised and unsupervised learning algorithms in R to return values to Tableau.• Make quick, cogent, and data-driven decisions for your business using advanced analytical techniques such as forecasting, predictions, association rules, clustering, classification, and other advanced Tableau/R calculated field functions.In DetailTableau and R offer accessible analytics by allowing a combination of easy-to-use data visualization along with industry-standard, robust statistical computation.Moving from data visualization into deeper, more advanced analytics? This book will intensify data skills for data viz-savvy users who want to move into analytics and data science in order to enhance their businesses by harnessing the analytical power of R and the stunning visualization capabilities of Tableau. Readers will come across a wide range of machine learning algorithms and learn how descriptive, prescriptive, predictive, and visually appealing analytical solutions can be designed with R and Tableau. In order to maximize learning, hands-on examples will ease the transition from being a data-savvy user to a data analyst using sound statistical tools to perform advanced analytics.By the end of this book, you will get to grips with advanced calculations in R and Tableau for analytics and prediction with the help of use cases and hands-on examples.Style and approachTableau (uniquely) offers excellent visualization combined with advanced analytics; R is at the pinnacle of statistical computational languages. When you want to move from one view of data to another, backed up by complex computations, the combination of R and Tableau makes the perfect solution. This example-rich guide will teach you how to combine these two to perform advanced ana
R 1,498.00
Applied Analytics through Case Studies Using SAS and R
Examine business problems and use a practical analytical approach to solve them by implementing predictive models and machine learning techniques using SAS and the R analytical language. This book is ideal for those who are well-versed in writing code and have a basic understanding of statistics, but have limited experience in implementing predictive models and machine learning techniques for analyzing real world data. The most challenging part of solving industrial business problems is the practical and hands-on knowledge of building and deploying advanced predictive models and machine learning algorithms. Applied Analytics through Case Studies Using SAS and R is your answer to solving these business problems by sharpening your analytical skills. What You'll Learn Understand analytics and basic data concepts Use an analytical approach to solve Industrial business problems Build predictive model with machine learning techniquesCreate and apply analytical strategiesWho This Book Is ForData scientists, developers, statisticians, engineers, and research students with a great theoretical understanding of data and statistics who would like to enhance their skills by getting practical exposure in data modeling.
R 1,744.65
R 1,889.00
Predictive HR Analytics
This is the essential guide for HR practitioners who want to gain the statistical and analytical knowledge to fully harness the potential of HR metrics and organizational people-related data.The ability to use and analyse data has become an invaluable skill for HR professionals to not only identify trends and patterns, but also make well-informed business decisions. The third edition of Predictive HR Analytics provides a clear, accessible framework for understanding people data, working with people analytics and advanced statistical techniques.Readers will be taken step-by-step through worked examples, showing them how to carry out analyses and interpret HR data in areas such as employee engagement, performance and turnover. Learn how to make effective business decision with this updated edition that includes the latest materials on predicting attrition with machine learning, biased algorithms and data protection, supported by online resources consisting of R and Excel data sets.
R 1,782.00
R 782.00
Applied Linear Regression for Business Analytics with R
Applied Linear Regression for Business Analytics with R introduces regression analysis to business students using the R programming language with a focus on illustrating and solving real-time, topical problems. Specifically, this book presents modern and relevant case studies from the business world, along with clear and concise explanations of the theory, intuition, hands-on examples, and the coding required to employ regression modeling. Each chapter includes the mathematical formulation and details of regression analysis and provides in-depth practical analysis using the R programming language.
R 3,933.06
R 410.00
Predictive Analytics with KNIME
This book is about data analytics, including problem definition, data preparation, and data analysis. A variety of techniques (e.g., regression, logistic regression, cluster analysis, neural nets, decision trees, and others) are covered with conceptual background as well as demonstrations of KNIME using each tool.The book uses KNIME, which is a comprehensive, open-source software tool for analytics that does not require coding but instead uses an intuitive drag-and-drop workflow to create a network of connected nodes on an interactive canvas. KNIME workflows provide graphic representations of each step taken in analyses, making the analyses self-documenting. The graphical documentation makes it easy to reproduce analyses, as well as to communicate methods and results to others. Integration with R is also available in KNIME, and several examples using R nodes in a KNIME workflow are demonstrated for special functions and tools not explicitly included in KNIME.
R 5,129.00
Mastering Predictive Analytics with R -
Master the craft of predictive modeling in R by developing strategy, intuition, and a solid foundation in essential conceptsAbout This Book• Grasping the major methods of predictive modeling and moving beyond black box thinking to a deeper level of understanding• Leveraging the flexibility and modularity of R to experiment with a range of different techniques and data types• Packed with practical advice and tips explaining important concepts and best practices to help you understand quickly and easilyWho This Book Is ForAlthough budding data scientists, predictive modelers, or quantitative analysts with only basic exposure to R and statistics will find this book to be useful, the experienced data scientist professional wishing to attain master level status , will also find this book extremely valuable.. This book assumes familiarity with the fundamentals of R, such as the main data types, simple functions, and how to move data around. Although no prior experience with machine learning or predictive modeling is required, there are some advanced topics provided that will require more than novice exposure.What You Will Learn• Master the steps involved in the predictive modeling process• Grow your expertise in using R and its diverse range of packages• Learn how to classify predictive models and distinguish which models are suitable for a particular problem• Understand steps for tidying data and improving the performing metrics• Recognize the assumptions, strengths, and weaknesses of a predictive model• Understand how and why each predictive model works in R• Select appropriate metrics to assess the performance of different types of predictive model• Explore word embedding and recurrent neural networks in R• Train models in R that can work on very large datasetsIn DetailR offers a free and open source environment that is perfect for both learning and deploying predictive modeling solutions. With its constantly growing community and plethora of packages, R offers the functionality to deal with a truly vast array of problems.The book begins with a dedicated chapter on the language of models and the predictive modeling process. You will understand the learning curve and the process of tidying data. Each subsequent chapter tackles a particular type of model, such as neural networks, and focuses on the three important questions of how the model works, how to use R to train it, and how to measure and assess its performance using real-world datasets. How do you train models that can handle really large datasets? This book will also show you just that. Finally, you will tackle the really important topic of deep learning by implementing applications on word embedding and recurrent neural networks.By the end of this book, you will have explored and tested the most popular modeling techniques in use on real- world datasets and mastered a diverse range of techniques in predictive analytics using R.Style and approachThis book takes a step-by-step approach in expl
R 1,889.00
Predictive and Simulation Analytics
This book connects predictive analytics and simulation analytics, with the end goal of providing Rich Information to stakeholders in complex systems to direct data-driven decisions. Readers will explore methods for extracting information from data, work with simple and complex systems, and meld multiple forms of analytics for a more nuanced understanding of data science. The methods can be readily applied to business problems such as demand measurement and forecasting, predictive modeling, pricing analytics including elasticity estimation, customer satisfaction assessment, market research, new product development, and more. The book includes Python examples in Jupyter notebooks, available at the book's affiliated Github.This volume is intended for current and aspiring business data analysts, data scientists, and market research professionals, in both the private and public sectors.
R 3,626.93
Modern Business Analytics
Deriving business value from analytics is a challenging process. Turning data into information requires a business analyst who is adept at multiple technologies including databases, programming tools, and commercial analytics tools. This practical guide shows programmers who understand analysis concepts how to build the skills necessary to achieve business value. Author Deanne Larson, data science practitioner and academic, helps you bridge the technical and business worlds to meet these requirements. You'll focus on developing these skills with R and Python using real-world examples. You'll also learn how to leverage methodologies for successful delivery. Learning methodology combined with open source tools is key to delivering successful business analytics and value. This book shows you how to: Apply business analytics methodologies to achieve successful results Cleanse and transform data using R and Python Use R and Python to complete exploratory data analysis Create predictive models to solve business problems in R and Python Use Python, R, and business analytics tools to handle large volumes of data Commit code to GitHub to collaborate with data engineers and data scientists Measure success in business analytics
R 1,505.00
Predictive Modeling and Analytics
This book is about predictive modeling. Yet, each chapter could easily be handled by an entire volume of its own. So one might think of this as a survey of predictive models, both statistical and machine learning. We define A predictive model as a statistical model or machine learning model used to predict future behavior based on past behavior. In order to use this book, the reader should have a basic understanding of statistics (statistical inference, models, tests, etc.)-this is an advanced book. Every chapter culminates in an example using R. R is a free software environment for statistical computing and graphics. It compiles and runs on a wide variety of UNIX platforms, Windows and MacOS. The book is organized so that statistical models are presented first (hopefully in a logical order), followed by machine learning models, and then applications: uplift modeling and time series. One could use this as a textbook with problem solving in R (there are no "by-hand" exercises).
R 1,586.00
Using R in HR Analytics
Confidently analyse your organization's HR data using R and R Studio to gain insights that improve people strategy and business decision-making. Effective use of HR data has the power to transform a business. However, this is only possible if HR practitioners have the knowledge, skills and confidence to analyse the data and to draw evidence-based insights from it. This book is the practical guide that HR professionals need. Through worked examples, this book shows readers how to carry out and interpret analyses of HR data in areas such as recruitment, performance, employee engagement and diversity. People professionals are then shown how to use the results to develop robust people strategies and to support more effective evidence-based decision-making. Using R in HR Analytics provides a thorough grounding in the differences between descriptive reporting and predictive analytics as well as the methods and measures used to identify the validity of results. There is also expert guidance on the role of artificial intelligence, machine learning and large language modelling on HR analytics. Written for HR professionals at any level, there is essential coverage of data privacy and the ethical considerations of using people data. Online resources include sample datasets to allow readers to practice analysing HR data.
R 6,585.71
R 611.00
R 1,221.00
Predictive Analytics in Human Resource Management
This volume is a step-by-step guide to implementing predictive data analytics in human resource management (HRM). It demonstrates how to apply and predict various HR outcomes which have an organisational impact, to aid in strategising and better decision-making.The book:Presents key concepts and expands on the need and role of HR analytics in business management.Utilises popular analytical tools like artificial neural networks (ANNs) and K-nearest neighbour (KNN) to provide practical demonstrations through R scripts for predicting turnover and applicant screening.Discusses real-world corporate examples and employee data collected first-hand by the authors.Includes individual chapter exercises and case studies for students and teachers.Comprehensive and accessible, this guide will be useful for students, teachers, and researchers of data analytics, Big Data, human resource management, statistics, and economics. It will also be of interest to readers interested in learning more about statistics or programming.
R 9,941.73
Applying Predictive Analytics
The new edition of this textbook presents a practical, updated approach to predictive analytics for classroom learning. The authors focus on using analytics to solve business problems and compares several different modeling techniques, all explained from examples using the SAS Enterprise Miner software. The authors demystify complex algorithms to show how they can be utilized and explained within the context of enhancing business opportunities. Each chapter includes an opening vignette that provides real-life examples of how business analytics have been used in various aspects of organizations to solve issues or improve their results. A running case provides an example of a how to build and analyze a complex analytics model and utilize it to predict future outcomes. The new edition includes chapters on clusters and associations and text mining to support predictive models. An additional case is also included that can be used with each chapter or as a semester project.
R 2,015.00
Business Analytics
This book focuses on three core knowledge requirements for effective and thorough data analysis for solving business problems. These are a foundational understanding of:1. statistical, econometric, and machine learning techniques;2. data handling capabilities;3. at least one programming language.Practical in orientation, the volume offers illustrative case studies throughout and examples using Python in the context of Jupyter notebooks. Covered topics include demand measurement and forecasting, predictive modeling, pricing analytics, customer satisfaction assessment, market and advertising research, and new product development and research. This volume will be useful to business data analysts, data scientists, and market research professionals, as well as aspiring practitioners in business data analytics. It can also be used in colleges and universities offering courses and certifications in business data analytics, data science, and market research.
R 3,913.05
Using R in HR Analytics
Confidently analyse your organization's HR data using R and R Studio to gain insights that improve people strategy and business decision-making. Effective use of HR data has the power to transform a business. However, this is only possible if HR practitioners have the knowledge, skills and confidence to analyse the data and to draw evidence-based insights from it. This book is the practical guide that HR professionals need. Through worked examples, this book shows readers how to carry out and interpret analyses of HR data in areas such as recruitment, performance, employee engagement and diversity. People professionals are then shown how to use the results to develop robust people strategies and to support more effective evidence-based decision-making. Using R in HR Analytics provides a thorough grounding in the differences between descriptive reporting and predictive analytics as well as the methods and measures used to identify the validity of results. There is also expert guidance on the role of artificial intelligence, machine learning and large language modelling on HR analytics. Written for HR professionals at any level, there is essential coverage of data privacy and the ethical considerations of using people data. Online resources include sample datasets to allow readers to practice analysing HR data.
R 2,388.58
Predictive Analytics in Human Resource Management
This volume is a step-by-step guide to implementing predictive data analytics in human resource management (HRM). It demonstrates how to apply and predict various HR outcomes which have an organisational impact, to aid in strategising and better decision-making.The book:Presents key concepts and expands on the need and role of HR analytics in business management.Utilises popular analytical tools like artificial neural networks (ANNs) and K-nearest neighbour (KNN) to provide practical demonstrations through R scripts for predicting turnover and applicant screening.Discusses real-world corporate examples and employee data collected first-hand by the authors.Includes individual chapter exercises and case studies for students and teachers.Comprehensive and accessible, this guide will be useful for students, teachers, and researchers of data analytics, Big Data, human resource management, statistics, and economics. It will also be of interest to readers interested in learning more about statistics or programming.
R 2,949.06
R 489.00
Business Case Analysis with R
This tutorial teaches you how to use the statistical programming language R to develop a business case simulation and analysis. It presents a methodology for conducting business case analysis that minimizes decision delay by focusing stakeholders on what matters most and suggests pathways for minimizing the risk in strategic and capital allocation decisions. Business case analysis, often conducted in spreadsheets, exposes decision makers to additional risks that arise just from the use of the spreadsheet environment. R has become one of the most widely used tools for reproducible quantitative analysis, and analysts fluent in this language are in high demand. The R language, traditionally used for statistical analysis, provides a more explicit, flexible, and extensible environment than spreadsheets for conducting business case analysis. The main tutorial follows the case in which a chemical manufacturing company considers constructing a chemical reactor and production facility to bring a new compound to market. There are numerous uncertainties and risks involved, including the possibility that a competitor brings a similar product online. The company must determine the value of making the decision to move forward and where they might prioritize their attention to make a more informed and robust decision. While the example used is a chemical company, the analysis structure it presents can be applied to just about any business decision, from IT projects to new product development to commercial real estate. The supporting tutorials include the perspective of the founder of a professional service firm who wants to grow his business and a member of a strategic planning group in a biomedical device company who wants to know how much to budget in order to refine the quality of information about critical uncertainties that might affect the value of a chosen product development pathway. What You’ll LearnSet up a business case abstraction in an influence diagram to communicate the essence of the problem to other stakeholdersModel the inherent uncertainties in the problem with Monte Carlo simulation using the R languageCommunicate the results graphicallyDraw appropriate insights from the resultsDevelop creative decision strategies for thorough opportunity cost analysisCalculate the value of information on critical uncertainties between competing decision strategies to set the budget for deeper data analysisConstruct appropriate information to satisfy the parameters for the Monte Carlo simulation when little or no empirical data are available Who This Book Is For Financial analysts, data practitioners, and risk/business professionals; also appropriate for graduate level finance, business, or data science students
R 912.00
R 520.00
R 305.00
Predictive Business Analytics
Discover the breakthrough tool your company can use to make winning decisions This forward-thinking book addresses the emergence of predictive business analytics, how it can help redefine the way your organization operates, and many of the misconceptions that impede the adoption of this new management capability. Filled with case examples, Predictive Business Analytics defines ways in which specific industries have applied these techniques and tools and how predictive business analytics can complement other financial applications such as budgeting, forecasting, and performance reporting. Examines how predictive business analytics can help your organization understand its various drivers of performance, their relationship to future outcomes, and improve managerial decision-makingLooks at how to develop new insights and understand business performance based on extensive use of data, statistical and quantitative analysis, and explanatory and predictive modelingWritten for senior financial professionals, as well as general and divisional senior management Visionary and effective, Predictive Business Analytics reveals how you can use your business's skills, technologies, tools, and processes for continuous analysis of past business performance to gain forward-looking insight and drive business decisions and actions.
R 1,139.00
Computing Predictive Analytics, Business Intelligence, and Economics
This volume brings together research and system designs that address the scientific basis and the practical systems design issues that support areas ranging from intelligent business interfaces and predictive analytics to economics modeling. Applications for management science and IT have been of interest areas for business schools and computing experts during recent years. Among the areas that are being treated are modern analytics, heterogeneous computing, business intelligence, ERP (enterprise resource planning), and decision science. Consumers have been pledging their love for data visualizations for a while now, and data is the area being explored, such as B2B and EC (E-commerce), E-business and the Intelligent Web, CRM (customer relationship management), infrastructures, and more. The digitization implications of these many new applications are described and explored in this informative volume.One of BookAuthority’s Best New Analytics Books to Read in 2020!
R 6,001.40
Analytics: Data Science, Data Analysis and Predictive Analytics for Business
SO MANY PEOPLE DREAM OF BECOMING THEIR OWN BOSS OR SUCCEEDING IN THEIR CHOSEN PROFESSION, AND WITH THE RESOURCES AVAILABLE TODAY, MORE ENTREPRENEURS AND PROFESSIONALS ARE ACHIEVING GREAT SUCCESS! HOWEVER, SUCCESS SHOULD BE DEFINED FOR THE LONG TERM, AND AS OPPORTUNITIES START TO GROW, SO DOES THE COMPETITION. Getting your business up and running or starting on your career path is one thing, but have a sustainable business or career is completely another. Many people make the mistake of making plans but having no follow-through. This is where analytics comes in. Don't you wish to have the power to know what your target consumers are thinking? Won't you want to have a preview of what future trends to expect in the market you are in? Well, this book is just the one you need. This book will teach you, in simple and easy-to-understand terms, how to take advantage of data from your daily operations and make such data a powerful tool that can influence how well your business does over time.
R 1,985.51
Business Analytics
This book focuses on three core knowledge requirements for effective and thorough data analysis for solving business problems. These are a foundational understanding of:1. statistical, econometric, and machine learning techniques;2. data handling capabilities;3. at least one programming language.Practical in orientation, the volume offers illustrative case studies throughout and examples using Python in the context of Jupyter notebooks. Covered topics include demand measurement and forecasting, predictive modeling, pricing analytics, customer satisfaction assessment, market and advertising research, and new product development and research. This volume will be useful to business data analysts, data scientists, and market research professionals, as well as aspiring practitioners in business data analytics. It can also be used in colleges and universities offering courses and certifications in business data analytics, data science, and market research.
R 4,234.14
Data Mining and Predictive Analytics
Learn methods of data analysis and their application to real-world data sets This updated second edition serves as an introduction to data mining methods and models, including association rules, clustering, neural networks, logistic regression, and multivariate analysis. The authors apply a unified “white box” approach to data mining methods and models. This approach is designed to walk readers through the operations and nuances of the various methods, using small data sets, so readers can gain an insight into the inner workings of the method under review. Chapters provide readers with hands-on analysis problems, representing an opportunity for readers to apply their newly-acquired data mining expertise to solving real problems using large, real-world data sets. Data Mining and Predictive Analytics: Offers comprehensive coverage of association rules, clustering, neural networks, logistic regression, multivariate analysis, and R statistical programming languageFeatures over 750 chapter exercises, allowing readers to assess their understanding of the new materialProvides a detailed case study that brings together the lessons learned in the bookIncludes access to the companion website, www.dataminingconsultant, with exclusive password-protected instructor content Data Mining and Predictive Analytics will appeal to computer science and statistic students, as well as students in MBA programs, and chief executives.
R 4,560.00
Hands-On Prescriptive Analytics
Business decisions in any context—operational, tactical, or strategic—can have considerable consequences. Whether the outcome is positive and rewarding or negative and damaging to the business, its employees, and stakeholders is unknown when action is approved. These decisions are usually made under the proverbial cloud of uncertainty.With this practical guide, data analysts, data scientists, and business analysts will learn why and how maximizing positive consequences and minimizing negative ones requires three forms of rich information: Descriptive analytics explores the results from an action—what has already happened. Predictive analytics focuses on what could happen. The third, prescriptive analytics, informs us what should happen in the future.While all three are important for decision-makers, the primary focus of this book is on the third: prescriptive analytics. Author Walter R. Paczkowski, Ph.D. shows you:The distinction among descriptive, predictive, and prescriptive analyticsHow predictive analytics produces a menu of action optionsHow prescriptive analytics narrows the menu of action optionsThe forms of prescriptive analytics: eight prescriptive methodsTwo broad classes of these methods: non-stochastic and stochasticHow to develop prescriptive analyses for action recommendationsWays to use an appropriate tool-set in Python
R 1,484.00
Predictive HR Analytics
This is the essential guide for HR practitioners who want to gain the statistical and analytical knowledge to fully harness the potential of HR metrics and organizational people-related data.The ability to use and analyse data has become an invaluable skill for HR professionals to not only identify trends and patterns, but also make well-informed business decisions. The third edition of Predictive HR Analytics provides a clear, accessible framework for understanding people data, working with people analytics and advanced statistical techniques.Readers will be taken step-by-step through worked examples, showing them how to carry out analyses and interpret HR data in areas such as employee engagement, performance and turnover. Learn how to make effective business decision with this updated edition that includes the latest materials on predicting attrition with machine learning, biased algorithms and data protection, supported by online resources consisting of R and Excel data sets.
R 6,608.96
Product Analytics
This guide shows how to combine data science with social science to gain unprecedented insight into customer behavior, so you can change it. Joanne Rodrigues-Craig bridges the gap between predictive data science and statistical techniques that reveal why important things happen -- why customers buy more, or why they immediately leave your site -- so you can get more behaviors you want and less you don’t. Drawing on extensive enterprise experience and deep knowledge of demographics and sociology, Rodrigues-Craig shows how to create better theories and metrics, so you can accelerate the process of gaining insight, altering behavior, and earning business value. You’ll learn how to: Develop complex, testable theories for understanding individual and social behavior in web productsThink like a social scientist and contextualize individual behavior in today’s social environmentsBuild more effective metrics and KPIs for any web product or systemConduct more informative and actionable A/B testsExplore causal effects, reflecting a deeper understanding of the differences between correlation and causationAlter user behavior in a complex web productUnderstand how relevant human behaviors develop, and the prerequisites for changing themChoose the right statistical techniques for common tasks such as multistate and uplift modelingUse advanced statistical techniques to model multidimensional systemsDo all of this in R (with sample code available in a separate code manual)
R 1,628.00
Pricing Analytics
The theme of this book is simple. The price – the number someone puts on a product to help consumers decide to buy that product – comes from data. Specifically, itcomes from statistically modeling the data.This book gives the reader the statistical modeling tools needed to get the number to put on a product. But statistical modeling is not done in a vacuum. Economic and statistical principles and theory conjointly provide the background and framework for the models. Therefore, this book emphasizes two interlocking components of modeling: economic theory and statistical principles.The economic theory component is sufficient to provide understanding of the basic principles for pricing, especially about elasticities, which measure the effects of pricing on key business metrics. Elasticity estimation is the goal of statistical modeling, so attention is paid to the concept and implications of elasticities.The statistical modeling component is advanced and detailed covering choice (conjoint, discrete choice, MaxDiff) and sales data modeling. Experimental design principles, model estimation approaches, and analysis methods are discussed and developed for choice models. Regression fundamentals have been developed for sales model specification and estimation and expanded for latent class analysis.
R 9,325.83
R 2,597.44
