Effective Scientist

What is an effective scientist? One who is successful by quantifiable standards, with many publications, citations, and students supervised? Yes, but there is much more. Truly effective scientists need to have influence beyond academia, usefully applying and marketing their research to non-scientists. This book therefore takes an all-encompassing approach to improving the scientist's career. It begins by focusing on writing and publishing - a scientist's most important weapon in the academic arsenal. Part two covers the numerical and financial aspects of being an effective scientist, and Part three focuses on running a lab effectively. The book concludes by discussing the more entertaining and philosophical aspects of being an effective scientist. Little of this material is taught in university, but developing these skills is vital to maximize the chance of being effective. Written by a scientist for scientists, this practical and entertaining book is a must-read for every early career-scientist, regardless of specialty.

'Choose: A) Stumble through your career or: B) Read this book and avoid our mistakes.' William J. Sutherland, Miriam Rothschild Chair in Conservation Biology, University of Cambridge, 'With a relaxed and humorous style, Bradshaw indoctrinates the uninitiated into hard-won tricks of the trade, at times opening up to the reader about his own career missteps to illustrate a point.' The Times Higher Education

Corey J. A. Bradshaw is the Matthew Flinders Fellow in Global Ecology at Flinders University of South Australia. He has published over 260 peer-reviewed scientific articles, nine book chapters and three books, in addition to his research being regularly featured in Australian and international media. René Campbell is a self-taught professional visual artist and marine ecologist based in Adelaide, South Australia. Her illustrations include the use of traditional and digital media, with animals, nature, science and even fantasy as common themes. Her professional work includes illustrations for science brochures, presentations and manuscripts, logos and marketing designs for various laboratories, and personalised commissions for a range of clients both in-and-out of science. Since starting her Ph.D. in 2016, René has started to combine her passions in art and science and looks forward to working in the growing field of science communication.