Impacts of Generative AI on Creativity in Higher Education

Many educators in the realm of higher education face the critical challenge of fostering creativity in students using traditional teaching methods. In today's rapidly evolving world, these methods have become inadequate to nurture the innovative thinking demanded by modern society. Impacts of Generative AI on Creativity in Higher Education reveals a solution in the integration of generative AI into higher education. To revolutionize how we nurture and harness student creativity, the book explores the intersection of creativity, generative AI, and higher education with a fresh perspective and practical guidance for educators and institutions. It delves into the fundamental concepts of generative AI and its potential applications, providing educators with the tools to create more engaging and innovative learning environments. This book comprehensively examines the role of generative AI in higher education to inspire interdisciplinary collaboration and dialogue among researchers and educators. It offers novel pedagogical approaches that leverage generative AI to foster creativity and provides a roadmap for the future of education. This timely publication is essential reading for educators, students, scholars, and managers looking to understand and harness the transformative power of generative AI in higher education.

Ziska Fields is an Associate Professor in the College of Business and Economics, Department of Business Management at the University of Johannesburg (UJ). Prof Fields is an Alumna at the University of KwaZulu-Natal (UKZN) in Durban and an external researcher and habilitator at the Chair of Innovation Research and Technology Management, Chemnitz University of Technology. She has recently qualified as a Neethling Brain Instruments (NBI) Practitioner focusing on identifying and developing peoples preferred thinking styles and to help them think more creatively at school, university and in the workplace. She has been appointed as the Ambassador for the World Creativity and Innovation Week (WCIW) and World Creativity and Innovation Day (WCID) in South Africa, as well as some southern African countries like Namibia and Botswana for 2021. The purpose of this role is to connect cities, regions and countries to the WCIW creative community and to foster creativity by promoting, empowering and supporting the WCIW’s creativity mission. Professor Fields has 13 years’ experience in the Financial Industry and 12 years’ experience in Higher Education experience. Her qualifications include a BA degree (Communication Sciences), Diploma in Management Studies, MBA (Cum Laude) and PhD (Business Administration). She teaches and supervises various Management and Entrepreneurship focus area at undergraduate and postgraduate levels. Her research and supervisory focus areas include Entrepreneurship, Higher Education, Responsible Management and Human Resources with a focus on the Fourth Industrial Revolution. Her main research focus area and passion is theoretical and applied creativity across various disciplines and contexts. She developed two theoretical models to measure creativity in South Africa, focusing on youth and tertiary education. She edited five books published by IGI Global titled “Incorporating Business Models and Strategies into Social Entrepreneurship”, “Collective creativity for responsible and sustainable business practice”, “Handbook of Research on Information and Cyber Security in the Fourth Industrial Revolution”, “Responsible, Sustainable, and Globally Aware Management in the Fourth Industrial Revolution” and “Imagination, Creativity and Responsible Management in the Fourth Industrial Revolution”. She is currently busy with a book titled “Using Global Collective Intelligence and Creativity to Solve Wicked Problems: Emerging Research and Opportunities” which should be published by the end of 2020. She also has various other research areas, which include Entrepreneurship, Management, Innovation, Higher Education, Responsible Management Education, Human Resources, Future Studies and Information Technology. She edited four books titled “Incorporating Business Models and Strategies into Social Entrepreneurship”, “Collective creativity for responsible and sustainable business practice”, “Handbook of Research on Information and Cyber Security in the Fourth