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Tourism Analytics Before and After COVID-19
This book is compilation of different analytics and machine learning techniques focusing on the tourism industry, particularly in measuring the impact of COVID-19 as well as forging a path ahead toward recovery. It includes case studies on COVID-19's effects on tourism in Europe, Hong Kong, China, and Singapore with the objective of looking at the issues through a data analytical lens and uncovering potential solutions. It adopts descriptive analytics, predictive analytics, machine learning predictive models, and some simulation models to provide holistic understanding.There are three ways in which readers will benefit from reading this work. Firstly, readers gain an insightful understanding of how tourism is impacted by different factors, its intermingled relationship with macro and business data, and how different analytics approaches can be used to visualize the issues, scenarios, and resolutions. Secondly, readers learn to pick up data analytics skills from the illustrated examples. Thirdly, readers learn the basics of Python programming to work with the different kinds of datasets that may be applicable to the tourism industry.
R 8,241.99

R 519.00

Applied Data Analytics
The emergence of huge amounts of data which require analysis and in some cases real-time processing has forced exploration into fast algorithms for handling very lage data sizes. Analysis of x-ray images in medical applications, cyber security data, crime data, telecommunications and stock market data, health records and business analytics data are but a few areas of interest. Applications and platforms including R, RapidMiner and Weka provide the basis for analysis, often used by practitioners who pay little to no attention to the underlying mathematics and processes impacting the data. This often leads to an inability to explain results or correct mistakes, or to spot errors. Applied Data Analytics - Principles and Applications seeks to bridge this missing gap by providing some of the most sought after techniques in big data analytics. Establishing strong foundations in these topics provides practical ease when big data analyses are undertaken using the widely available open source and commercially orientated computation platforms, languages and visualisation systems. The book, when combined with such platforms, provides a complete set of tools required to handle big data and can lead to fast implementations and applications. The book contains a mixture of machine learning foundations, deep learning, artificial intelligence, statistics and evolutionary learning mathematics written from the usage point of view with rich explanations on what the concepts mean. The author has thus avoided the complexities often associated with these concepts when found in research papers. The tutorial nature of the book and the applications provided are some of the reasons why the book is suitable for undergraduate, postgraduate and big data analytics enthusiasts. This text should ease the fear of mathematics often associated with practical data analytics and support rapid applications in artificial intelligence, environmental sensor data modelling and analysis, health informatics, business data analytics, data from Internet of Things and deep learning applications.
R 4,763.00


Applied Data Science with Python and Jupyter
Become the master player of data exploration by creating reproducible data processing pipelines, visualizations, and prediction models for your applications.Key FeaturesGet up and running with the Jupyter ecosystem and some example datasetsLearn about key machine learning concepts such as SVM, KNN classifiers, and Random ForestsDiscover how you can use web scraping to gather and parse your own bespoke datasetsBook DescriptionGetting started with data science doesn't have to be an uphill battle. Applied Data Science with Python and Jupyter is a step-by-step guide ideal for beginners who know a little Python and are looking for a quick, fast-paced introduction to these concepts. In this book, you'll learn every aspect of the standard data workflow process, including collecting, cleaning, investigating, visualizing, and modeling data. You'll start with the basics of Jupyter, which will be the backbone of the book. After familiarizing ourselves with its standard features, you'll look at an example of it in practice with our first analysis. In the next lesson, you dive right into predictive analytics, where multiple classification algorithms are implemented. Finally, the book ends by looking at data collection techniques. You'll see how web data can be acquired with scraping techniques and via APIs, and then briefly explore interactive visualizations.What you will learnGet up and running with the Jupyter ecosystemIdentify potential areas of investigation and perform exploratory data analysisPlan a machine learning classification strategy and train classification modelsUse validation curves and dimensionality reduction to tune and enhance your modelsScrape tabular data from web pages and transform it into Pandas DataFramesCreate interactive, web-friendly visualizations to clearly communicate your findingsWho this book is forApplied Data Science with Python and Jupyter is ideal for professionals with a variety of job descriptions across a large range of industries, given the rising popularity and accessibility of data science. You'll need some prior experience with Python, with any prior work with libraries such as Pandas, Matplotlib, and Pandas providing you a useful head start.
R 1,140.00


R 396.00

Data Science and Multiple Criteria Decision Making Approaches in Finance
This book considers and assesses essential financial issues by utilizing data science and fuzzy multiple criteria decision making (MCDM) methods. It introduces readers to a range of data science methods, and demonstrates their application in the fields of business, health, economics, finance and engineering. In addition, it provides suggestions based on the assessment results on each topic, which can help to enhance the efficiency of the financial system and the sustainability of economic development. Given its scope, the book will help readers broaden their perspective on the assessment and evaluation of financial issues using data science and MCDM approaches.
R 1,807.98

Introduction to Python for Science and Engineering
Introduction to Python for Science and Engineering offers a quick and incisive introduction to the Python programming language for use in any science or engineering discipline. The approach is pedagogical and “bottom up,” which means starting with examples and extracting more general principles from that experience. No prior programming experience is assumed.Readers will learn the basics of Python syntax, data structures, input and output, conditionals and loops, user-defined functions, plotting, animation, and visualization. They will also learn how to use Python for numerical analysis, including curve fitting, random numbers, linear algebra, solutions to nonlinear equations, numerical integration, solutions to differential equations, and fast Fourier transforms.Readers learn how to interact and program with Python using JupyterLab and Spyder, two simple and widely used integrated development environments.All the major Python libraries for science and engineering are covered, including NumPy, SciPy, Matplotlib, and Pandas. Other packages are also introduced, including Numba, which can render Python numerical calculations as fast as compiled computer languages such as C but without their complex overhead.
R 6,893.02

Sport Analytics
The increasing availability of data has transformed the way sports are played, promoted and managed. This is the first textbook to explain how the big data revolution is having a profound influence across the sport industry, demonstrating how sport managers and business professionals can use analytical techniques to improve their professional practice. While other sports analytics books have focused on player performance data, this book shows how analytics can be applied to every functional area of sport business, from marketing and event management to finance and legal services. Drawing on research that spans the entire sport industry, it explains how data is influencing the most important decisions, from ticket sales and human resources to risk management and facility operations. Each chapter contains real world examples, industry profiles and extended case studies which are complimented by a companion website full of useful learning resources.Sport Analytics: A data-driven approach to sport business and management is an essential text for all sport management students and an invaluable reference for any sport management professional involved in operational research.
R 3,297.00

Big Data Analytics
Big Data Analytics: Applications in Business and Marketing explores the concepts and applications related to marketing and business as well as future research directions. It also examines how this emerging field could be extended to performance management and decision-making. Investment in business and marketing analytics can create value through proper allocation of resources and resource orchestration process. The use of data analytics tools can be used to diagnose and improve performance. The book is divided into five parts. The first part introduces data science, big data, and data analytics. The second part focuses on applications of business analytics including:Big data analytics and algorithmMarket basket analysisAnticipating consumer purchase behaviorVariation in shopping patternsBig data analytics for market intelligenceThe third part looks at business intelligence and features an evaluation study of churn prediction models for business Intelligence. The fourth part of the book examines analytics for marketing decision-making and the roles of big data analytics for market intelligence and of consumer behavior. The book concludes with digital marketing, marketing by consumer analytics, web analytics for digital marketing, and smart retailing. This book covers the concepts, applications and research trends of marketing and business analytics with the aim of helping organizations increase profitability by improving decision-making through data analytics.
R 5,640.81

Big Data Analytics
Unique insights to implement big data analytics and reap big returns to your bottom line Focusing on the business and financial value of big data analytics, respected technology journalist Frank J. Ohlhorst shares his insights on the newly emerging field of big data analytics in Big Data Analytics. This breakthrough book demonstrates the importance of analytics, defines the processes, highlights the tangible and intangible values and discusses how you can turn a business liability into actionable material that can be used to redefine markets, improve profits and identify new business opportunities. Reveals big data analytics as the next wave for businesses looking for competitive advantageTakes an in-depth look at the financial value of big data analyticsOffers tools and best practices for working with big data Once the domain of large on-line retailers such as eBay and Amazon, big data is now accessible by businesses of all sizes and across industries. From how to mine the data your company collects, to the data that is available on the outside, Big Data Analytics shows how you can leverage big data into a key component in your business's growth strategy.
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R 824.00


Python for Bioinformatics
In today's data driven biology, programming knowledge is essential in turning ideas into testable hypothesis. Based on the author’s extensive experience, Python for Bioinformatics, Second Edition helps biologists get to grips with the basics of software development. Requiring no prior knowledge of programming-related concepts, the book focuses on the easy-to-use, yet powerful, Python computer language.This new edition is updated throughout to Python 3 and is designed not just to help scientists master the basics, but to do more in less time and in a reproducible way. New developments added in this edition include NoSQL databases, the Anaconda Python distribution, graphical libraries like Bokeh, and the use of Github for collaborative development.
R 4,524.65

Impact of Artificial Intelligence on Finance: Transforming Financial Technologies
This book discovers how artificial intelligence is revolutionizing the financial sector with cutting-edge insights and practical applications. This book delves into the transformative power of AI, exploring its role in enhancing customer experiences, improving security, and driving predictive analytics. By integrating emerging technologies like blockchain and quantum computing, it offers a comprehensive view of the future of finance. The book's innovative approach provides a deep dive into AI's impact on financial decision-making, fraud detection, and risk assessment. Designed for finance professionals, academics, and tech enthusiasts, it serves as a vital resource for understanding and leveraging AI in finance. Key uses include strategic planning, technology adoption, and enhancing operational efficiency in financial services.
R 7,326.00

Machine Learning for Decision Sciences with Case Studies in Python
This book provides a detailed description of machine learning algorithms in data analytics, data science life cycle, Python for machine learning, linear regression, logistic regression, and so forth. It addresses the concepts of machine learning in a practical sense providing complete code and implementation for real-world examples in electrical, oil and gas, e-commerce, and hi-tech industries. The focus is on Python programming for machine learning and patterns involved in decision science for handling data. Features: Explains the basic concepts of Python and its role in machine learning. Provides comprehensive coverage of feature engineering including real-time case studies. Perceives the structural patterns with reference to data science and statistics and analytics. Includes machine learning-based structured exercises. Appreciates different algorithmic concepts of machine learning including unsupervised, supervised, and reinforcement learning.This book is aimed at researchers, professionals, and graduate students in data science, machine learning, computer science, and electrical and computer engineering.
R 11,219.02

Introductory Econometrics for Finance
A complete resource for finance students, this textbook presents the most common empirical approaches in finance in a comprehensive and well-illustrated manner that shows how econometrics is used in practice, and includes detailed case studies to explain how the techniques are used in relevant financial contexts. Maintaining the accessible prose and clear examples of previous editions, the new edition of this best-selling textbook provides support for the main industry-standard software packages, expands the coverage of introductory mathematical and statistical techniques into two chapters for students without prior econometrics knowledge, and includes a new chapter on advanced methods. Learning outcomes, key concepts and end-of-chapter review questions (with full solutions online) highlight the main chapter takeaways and allow students to self-assess their understanding. Online resources include extensive teacher and student support materials, including EViews, Stata, R, and Python software guides.
R 2,901.00

Behavioral Data Analysis with R and Python
Harness the full power of the behavioral data in your company by learning tools specifically designed for behavioral data analysis. Common data science algorithms and predictive analytics tools treat customer behavioral data, such as clicks on a website or purchases in a supermarket, the same as any other data. Instead, this practical guide introduces powerful methods specifically tailored for behavioral data analysis.Advanced experimental design helps you get the most out of your A/B tests, while causal diagrams allow you to tease out the causes of behaviors even when you can't run experiments. Written in an accessible style for data scientists, business analysts, and behavioral scientists, this practical book provides complete examples and exercises in R and Python to help you gain more insight from your data--immediately.Understand the specifics of behavioral dataExplore the differences between measurement and predictionLearn how to clean and prepare behavioral dataDesign and analyze experiments to drive optimal business decisionsUse behavioral data to understand and measure cause and effectSegment customers in a transparent and insightful way
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R 457.00


R 1,221.00

Data Analytics and Adaptive Learning
Data Analytics and Adaptive Learning offers new insights into the use of emerging data analysis and adaptive techniques in multiple learning settings. In recent years, both analytics and adaptive learning have helped educators become more responsive to learners in virtual, blended, and personalized environments. This set of rich, illuminating, international studies spans quantitative, qualitative, and mixed-methods research in higher education, K-12, and adult/continuing education contexts. By exploring the issues of definition and pedagogical practice that permeate teaching and learning and concluding with recommendations for the future research and practice necessary to support educators at all levels, this book will prepare researchers, developers, and graduate students of instructional technology to produce evidence for the benefits and challenges of data-driven learning.
R 2,574.36

R 336.00

Data Analytics for Business
Interest in applying analytics, machine learning, and artificial intelligence to sales and marketing has grown dramatically, with no signs of slowing down. This book provides essential guidance to apply advanced analytics and data mining techniques to real-world business applications. The foundation of this text is the author’s 20-plus years of developing and delivering big data and artificial intelligence solutions across multiple industries: financial services, pharmaceuticals, consumer packaged goods, media, and retail. He provides guidelines and summarized cases for those studying or working in the fields of data science, data engineering, and business analytics. The book also offers a distinctive style: a series of essays, each of which summarizes a critical lesson or provides a step-by-step business process, with specific examples of successes and failures.Sales and marketing executives, project managers, business and engineering professionals, and graduate students will find this clear and comprehensive book the ideal companion when navigating the complex world of big data analytics.
R 2,465.36

R 611.00

Data Analytics and Adaptive Learning
Data Analytics and Adaptive Learning offers new insights into the use of emerging data analysis and adaptive techniques in multiple learning settings. In recent years, both analytics and adaptive learning have helped educators become more responsive to learners in virtual, blended, and personalized environments. This set of rich, illuminating, international studies spans quantitative, qualitative, and mixed-methods research in higher education, K-12, and adult/continuing education contexts. By exploring the issues of definition and pedagogical practice that permeate teaching and learning and concluding with recommendations for the future research and practice necessary to support educators at all levels, this book will prepare researchers, developers, and graduate students of instructional technology to produce evidence for the benefits and challenges of data-driven learning.
R 9,329.97

R 517.74

R 640.00

Portfolio Construction and Analytics
A detailed, multi-disciplinary approach to investment analytics Portfolio Construction and Analytics provides an up-to-date understanding of the analytic investment process for students and professionals alike. With complete and detailed coverage of portfolio analytics and modeling methods, this book is unique in its multi-disciplinary approach. Investment analytics involves the input of a variety of areas, and this guide provides the perspective of data management, modeling, software resources, and investment strategy to give you a truly comprehensive understanding of how today's firms approach the process. Real-world examples provide insight into analytics performed with vendor software, and references to analytics performed with open source software will prove useful to both students and practitioners. Portfolio analytics refers to all of the methods used to screen, model, track, and evaluate investments. Big data, regulatory change, and increasing risk is forcing a need for a more coherent approach to all aspects of investment analytics, and this book provides the strong foundation and critical skills you need. Master the fundamental modeling concepts and widely used analyticsLearn the latest trends in risk metrics, modeling, and investment strategiesGet up to speed on the vendor and open-source software most commonly usedGain a multi-angle perspective on portfolio analytics at today's firms Identifying investment opportunities, keeping portfolios aligned with investment objectives, and monitoring risk and performance are all major functions of an investment firm that relies heavily on analytics output. This reliance will only increase in the face of market changes and increased regulatory pressure, and practitioners need a deep understanding of the latest methods and models used to build a robust investment strategy. Portfolio Construction and Analytics is an invaluable resource for portfolio management in any capacity.
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R 782.31

R 3,256.00


Handbook of Big Data Analytics
Big Data analytics is the complex process of examining big data to uncover information such as correlations, hidden patterns, trends and user and customer preferences, to allow organizations and businesses to make more informed decisions. These methods and technologies have become ubiquitous in all fields of science, engineering, business and management due to the rise of data-driven models as well as data engineering developments using parallel and distributed computational analytics frameworks, data and algorithm parallelization, and GPGPU programming. However, there remain potential issues that need to be addressed to enable big data processing and analytics in real time. In the first volume of this comprehensive two-volume handbook, the authors present several methodologies to support Big Data analytics including database management, processing frameworks and architectures, data lakes, query optimization strategies, towards real-time data processing, data stream analytics, Fog and Edge computing, and Artificial Intelligence and Big Data. The second volume is dedicated to a wide range of applications in secure data storage, privacy-preserving, Software Defined Networks (SDN), Internet of Things (IoTs), behaviour analytics, traffic predictions, gender based classification on e-commerce data, recommender systems, Big Data regression with Apache Spark, visual sentiment analysis, wavelet Neural Network via GPU, stock market movement predictions, and financial reporting. The two-volume work is aimed at providing a unique platform for researchers, engineers, developers, educators and advanced students in the field of Big Data analytics.
R 4,702.00

Data Analytics with Hadoop
Ready to use statistical and machine-learning techniques across large data sets? This practical guide shows you why the Hadoop ecosystem is perfect for the job. Instead of deployment, operations, or software development usually associated with distributed computing, you'll focus on particular analyses you can build, the data warehousing techniques that Hadoop provides, and higher order data workflows this framework can produce. Data scientists and analysts will learn how to perform a wide range of techniques, from writing MapReduce and Spark applications with Python to using advanced modeling and data management with Spark MLlib, Hive, and HBase. You'll also learn about the analytical processes and data systems available to build and empower data products that can handle-and actually require-huge amounts of data.Understand core concepts behind Hadoop and cluster computing Use design patterns and parallel analytical algorithms to create distributed data analysis jobs Learn about data management, mining, and warehousing in a distributed context using Apache Hive and HBase Use Sqoop and Apache Flume to ingest data from relational databases Program complex Hadoop and Spark applications with Apache Pig and Spark DataFrames Perform machine learning techniques such as classification, clustering, and collaborative filtering with Spark's MLlib
R 798.00

Data Analytics
This book constitutes the refereed conference proceedings of the 31st British International Conference on Databases, BICOD 2017 - formerly known as BNCOD (British National Conference on Databases) - held in London, UK, in July 2017.The 17 revised full papers were carefully reviewed and selected from numerous submissions. The papers cover a wide range of topics such as data cleansing, data integration, data wrangling, data mining and knowledge discovery, graph data and knowledge graphs, intelligent data analysis, approximate and flexible querying, data provenance and ontology-based data access. They are organized in the following topical sections: data wrangling and data integration; data analysis and data mining; graph data querying and analysis; multidimensional data and data quality; and distributed and multimedia data management.
R 2,155.68

Understanding the Role of Business Analytics
This book encompasses empirical evidences to understand the application of data analytical techniques in emerging contexts. Varied studies relating to manufacturing and services sectors including healthcare, banking, information technology, power, education sector etc. stresses upon the systematic approach followed in applying the data analytical techniques; and also analyses how these techniques are effective in decision-making in different contexts. Especially, the application of regression modeling, financial modelling, multi-group modeling, cluster analysis, and sentiment analysis will help the readers in understanding critical business scenarios in the best possible way, and which later can help them in arriving at best solution for the business related problems. The individual chapters will help the readers in understanding the role of specific data analytic tools and techniques in resolving business operational issues experienced in manufacturing and service organisations in India and in developing countries. The book offers a relevant resource that will help readers in the application and interpretation of data analytical statistical practices relating to emerging issues like customer experience, marketing capability, quality of manufactured products, strategic orientation, high-performance human resource policy, employee resilience, financial resources, etc. This book will be of interest to a professional audience that include practitioners, policy makers, NGOs, managers and employees as well as academicians, researchers and students.
R 4,030.00

Algorithmic Short Selling with Python
Master algorithmic short selling with Python by learning practical techniques, coding trading signals, and applying robust risk management to generate alpha in any market condition.Key FeaturesBuild and test algorithmic short-selling strategies in PythonApply advanced trade execution, position sizing, and risk controlsHarness idea generation, regime detection, position sizing, pairs trading, portfolio management, and asset allocationBook DescriptionAlgorithmic Short Selling with Python, Second Edition is a practical guide to building, testing, and managing systematic short-selling strategies in today's markets. Structured around the core challenges every short seller faces, the book provides a framework for continuously generating long/short ideas, identifying bullish/bearish market regimes, detecting sector rotation ahead of consensus, constructing robust long/short portfolios, and managing the unique risks of the short side.Through real-world examples and working Python code based on S&P 500 data, readers learn how to develop quantitative strategies that address position sizing, crowded trades, portfolio exposures, and capital allocation across changing market conditions. The book also explores advanced topics such as relative strength analysis, fractals, convexity, long/short portfolio management, asset allocation, and the use of AI-powered trading journals to uncover the behavioral patterns that influence trading decisions.Every concept is supported by implementation, bridging the gap between theory and execution. Expanding on the first edition, this updated version transforms ideas into fully coded solutions, providing readers with the tools to design, evaluate, and deploy systematic short-selling strategies with confidence, discipline, and consistency.What you will learnGenerate long and short ideas across all types of marketsSystematically classify securities as bullish or bearishDetect sector rotation ahead of consensusApply risk-adjusted position sizing tailored to short sellingAvoid crowded trades, go long short squeezes, and navigate high dividend yield value trapsManage a long/short portfolio with four exposures: gross, net, Beta, and concentrationCombine uncorrelated strategies to generate a smoother equity curveUse an AI-powered trading journal to elicit subconscious beliefs that drive your trading decisionsWho this book is forThis book is for quantitative traders, portfolio managers, algorithmic trading developers, and advanced retail traders who want to master the short side using Python. A working knowledge of Python and basic trading concepts is assumed. Readers will gain not just coding skills, but also the strategic and risk management frameworks needed to build profitable short strategies.
R 1,954.00

R 736.36

Mastering Python Scripting for System Administrators
Leverage the features and libraries of Python to administrate your environment efficiently.Key FeaturesLearn how to solve problems of system administrators and automate routine activitiesLearn to handle regular expressions, network administration Building GUI, web-scraping and database administration including data analyticsBook DescriptionPython has evolved over time and extended its features in relation to every possible IT operation. Python is simple to learn, yet has powerful libraries that can be used to build powerful Python scripts for solving real-world problems and automating administrators' routine activities. The objective of this book is to walk through a series of projects that will teach readers Python scripting with each project.This book will initially cover Python installation and quickly revise basic to advanced programming fundamentals. The book will then focus on the development process as a whole, from setup to planning to building different tools. It will include IT administrators' routine activities (text processing, regular expressions, file archiving, and encryption), network administration (socket programming, email handling, the remote controlling of devices using telnet/ssh, and protocols such as SNMP/DHCP), building graphical user interface, working with websites (Apache log file processing, SOAP and REST APIs communication, and web scraping), and database administration (MySQL and similar database data administration, data analytics, and reporting).By the end of this book, you will be able to use the latest features of Python and be able to build powerful tools that will solve challenging, real-world tasksWhat you will learnUnderstand how to install Python and debug Python scriptsUnderstand and write scripts for automating testing and routine administrative activitiesUnderstand how to write scripts for text processing, encryption, decryption, and archivingHandle files, such as pdf, excel, csv, and txt files, and generate reportsWrite scripts for remote network administration, including handling emailsBuild interactive tools using a graphical user interfaceHandle Apache log files, SOAP and REST APIs communicationAutomate database administration and perform statistical analysisWho this book is forThis book would be ideal for users with some basic understanding of Python programming and who are interested in scaling their programming skills to command line scripting and system administration. Prior knowledge of Python would be necessary.
R 1,661.00

Handbook of Empirical Economics and Finance
Handbook of Empirical Economics and Finance explores the latest developments in the analysis and modeling of economic and financial data. Well-recognized econometric experts discuss the rapidly growing research in economics and finance and offer insight on the future direction of these fields.Focusing on micro models, the first group of chapters describes the statistical issues involved in the analysis of econometric models with cross-sectional data often arising in microeconomics. The book then illustrates time series models that are extensively used in empirical macroeconomics and finance. The last set of chapters explores the types of panel data and spatial models that are becoming increasingly significant in analyzing complex economic behavior and policy evaluations.This handbook brings together both background material and new methodological and applied results that are extremely important to the current and future frontiers in empirical economics and finance. It emphasizes inferential issues that transpire in the analysis of cross-sectional, time series, and panel data-based empirical models in economics, finance, and related disciplines.
R 12,360.62

R 1,010.00

AI-Powered Financial Analysis
Transform finance from a reactive reporting function into a forward-looking strategic partner using AI, automation, predictive insights, and Lean principlesKey FeaturesAutomate routine finance work and redirect teams toward strategic analysisUse AI for forecasting, budgeting, variance analysis, and risk sensingBuild an AI-ready finance function with Lean principles and governanceBook DescriptionFinance teams have more data than ever, yet much of their time is still consumed by reporting, manual processes, and explaining what has already happened. AI-Driven Finance shows how finance leaders can use AI, automation, and Lean thinking to shift from reactive reporting toward faster, forward-looking decision-making.Drawing on real-world examples and finance transformation experience, the book explores how to automate repetitive work, move beyond static dashboards, anticipate cost pressures, automate variance analysis, build risk-sensing dashboards, and make budgeting and capital planning more adaptive. You'll also learn how to create a Lean AI finance stack and improve alignment between finance and the wider business.Beyond technology, the book addresses the organizational changes required for successful AI adoption, including governance, ethics, team upskilling, cost visibility, and cross-functional alignment. A finance maturity roadmap helps you assess where your organization stands and identify how to move toward a more predictive, agile, and strategically valuable finance function.What you will learnAutomate repetitive finance work and reduce reporting effortMove from backward-looking reports to predictive insightsImprove cost control using predictive finance techniquesAutomate variance analysis to uncover strategic insightsBuild AI-augmented budgets and forecastsUse risk-sensing dashboards to identify early warningsEstablish governance for responsible AI adoptionBuild a roadmap for an AI-driven finance functionWho this book is forThis book is for CFOs, controllers, FP&A leaders, finance directors, analysts, and finance transformation professionals who want to move their teams beyond reporting toward strategic decision-making. It is also relevant to business leaders responsible for finance transformation and AI adoption. No data science background is required; the focus is on applying AI, automation, and Lean principles to finance processes and decisions.
R 1,628.00

Big Data Analytics
Big Data Analytics: Digital Marketing and Decision-Making covers the advances related to marketing and business analytics. Investment marketing analytics can create value through proper allocation of resources and resource orchestration processes. The use of data analytics tools can be used to improve and speed decision-making processes.Chapters examining analytics for decision-making cover such topics as: Big data analytics for gathering business intelligenceData analytics and consumer behaviorThe role of big data analytics in organizational decision-makingThis book also looks at digital marketing and focuses on such areas as: The prediction of marketing by consumer analyticsWeb analytics for digital marketingSmart retailingLeveraging web analytics for optimizing digital marketing strategiesBig Data Analytics: Digital Marketing and Decision-Making aims to help organizations increase their profits by making better decisions on time through the use of data analytics. It is written for students, practitioners, industry professionals, researchers, and faculty working in the field of commerce and marketing, big data analytics, and organizational decision-making.
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