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    Brand Called You: Make Your Business Stand Out in a Crowded Marketplace

Brand Called You: Make Your Business Stand Out in a Crowded Marketplace

Peter Montoya, Tim Vandehey

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      The international bestseller-now updated for an even bigger, brand-savvy marketSelf-published in 2005, this step-by-step guide for professionals looking to develop a strong company brand has become an international sensation, selling more than 65,000 copies worldwide and hitting #3 on Japan's business bestseller list. This invaluable guide teaches you the vital principles and skills of personal branding, including how to craft an emotionally resonant branding message, create top-quality branding tools, and attract a constant flow of business.“Montoya's Personal Branding ideas are going to change how business owners and professionals promote themselves.”-Robert G. Allen and Mark Victor Hansen, coauthors, The One-Minute Millionaire
      CONTRIBUTORS: Peter Montoya, Tim Vandehey EAN: 9780071597500 COUNTRY: United States PAGES: WEIGHT: 392 g HEIGHT: 224 cm
      PUBLISHED BY: McGraw-Hill Education - Europe DATE PUBLISHED: 2008-11-16 CITY: GENRE: NON-CLASSIFIABLE WIDTH: 150 cm SPINE:

      Book Themes:

      Small businesses and self-employment

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      Peter Montoya is a world-renowned speaker, trainer, and media expert on Personal Branding.Tim Vandehey is an established freelance author, branding writer, and coauthor who has written or edited more than 15 nonfiction books.

      Format:

      The international bestseller-now updated for an even bigger, brand-savvy marketSelf-published in 2005, this step-by-step guide for professionals looking to develop a strong company brand has become an international sensation, selling more than 65,000 copies worldwide and hitting #3 on Japan's business bestseller list. This invaluable guide teaches you the vital principles and skills of personal branding, including how to craft an emotionally resonant branding message, create top-quality branding tools, and attract a constant flow of business.“Montoya's Personal Branding ideas are going to change how business owners and professionals promote themselves.”-Robert G. Allen and Mark Victor Hansen, coauthors, The One-Minute Millionaire
      CONTRIBUTORS: Peter Montoya, Tim Vandehey EAN: 9780071597500 COUNTRY: United States PAGES: WEIGHT: 392 g HEIGHT: 224 cm
      PUBLISHED BY: McGraw-Hill Education - Europe DATE PUBLISHED: 2008-11-16 CITY: GENRE: NON-CLASSIFIABLE WIDTH: 150 cm SPINE:

      Book Themes:

      Small businesses and self-employment

      Customer Reviews

      Be the first to write a review
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      Peter Montoya is a world-renowned speaker, trainer, and media expert on Personal Branding.Tim Vandehey is an established freelance author, branding writer, and coauthor who has written or edited more than 15 nonfiction books.

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