FREE delivery to all EXCLUSIVE BOOKS stores nationwide. FREE delivery to your door on all orders over R450. Excludes all international deliveries.

Creativity in Engineering

David H Cropley
    Product form
      FORMAT: Hardback

      R 2,206.00 Price and availability exclusive to website

      YOU COULD EARN 2,206 FUTURE RETAIL DISCOUNTS.
      ESTIMATED DELIVERY: Approx. 20 - 30 Business Days
      BUY NOW PAY LATER
      From R 367.66 per month!
      3x monthly payments of R 735.33 with
      4x fortnightly payments of R 551.50 with
      Creativity is like an iceberg - the resulting new idea, or novel solution is only 10% of the effort.  The other 90% is the complex interplay of thinking skills and strategies, personal and motivational properties that activate these skills and strategies, and the social and organizational factors of the environment that influence the creative process.  Creativity in Engineering focuses on the Process, Person, Product, and Place to understand when and why creativity happens in the engineering environment and how it can be further encouraged. Special Features: Applies findings in creativity research to the engineering arena Defines engineering creativity and differentiates it from innovation Discusses personality and motivational factors that impact creativity Clarifies the role of creativity in the design process Details the impact of thinking skills and strategies in creativity Identifies the role the organization and environment plays in encouraging creativity
      Format: CONTRIBUTORS: David H Cropley EAN: 9780128002254 COUNTRY: United States PAGES: WEIGHT: 700 g HEIGHT: 229 cm
      PUBLISHED BY: Elsevier Science Publishing Co Inc DATE PUBLISHED: 2015-01-27 CITY: GENRE: PSYCHOLOGY / Applied Psychology, PSYCHOLOGY / Cognitive Psychology & Cognition, PSYCHOLOGY / Personality WIDTH: 152 cm SPINE:

      Book Themes:

      Cognitivism, cognitive theory, Psychology: the self, ego, identity, personality

      Customer Reviews

      Be the first to write a review
      0%
      (0)
      0%
      (0)
      0%
      (0)
      0%
      (0)
      0%
      (0)
      Creativity is like an iceberg - the resulting new idea, or novel solution is only 10% of the effort.  The other 90% is the complex interplay of thinking skills and strategies, personal and motivational properties that activate these skills and strategies, and the social and organizational factors of the environment that influence the creative process.  Creativity in Engineering focuses on the Process, Person, Product, and Place to understand when and why creativity happens in the engineering environment and how it can be further encouraged. Special Features: Applies findings in creativity research to the engineering arena Defines engineering creativity and differentiates it from innovation Discusses personality and motivational factors that impact creativity Clarifies the role of creativity in the design process Details the impact of thinking skills and strategies in creativity Identifies the role the organization and environment plays in encouraging creativity
      Format: CONTRIBUTORS: David H Cropley EAN: 9780128002254 COUNTRY: United States PAGES: WEIGHT: 700 g HEIGHT: 229 cm
      PUBLISHED BY: Elsevier Science Publishing Co Inc DATE PUBLISHED: 2015-01-27 CITY: GENRE: PSYCHOLOGY / Applied Psychology, PSYCHOLOGY / Cognitive Psychology & Cognition, PSYCHOLOGY / Personality WIDTH: 152 cm SPINE:

      Book Themes:

      Cognitivism, cognitive theory, Psychology: the self, ego, identity, personality

      Customer Reviews

      Be the first to write a review
      0%
      (0)
      0%
      (0)
      0%
      (0)
      0%
      (0)
      0%
      (0)

      Recently viewed products

      Login

      Forgot your password?

      Don't have an account yet?
      Create account