FREE delivery to all EXCLUSIVE BOOKS stores nationwide. FREE delivery to your door on all orders over R450. Excludes all international deliveries.

Introduction to Applied Semiotics

Louis Hebert, Julie Tabler
    Product form
      FORMAT: Hardback
      YOU COULD EARN 0 FUTURE RETAIL DISCOUNTS.

      This product is either out of print or out of stock. Add it to your wishlist and we will automatically let you know if it comes back into stock. Add to Wishlist

      ESTIMATED DELIVERY: Approx. 20 - 30 Business Days
      BUY NOW PAY LATER
      From R 0.00 per month!
      3x monthly payments of R 0.00 with
      4x fortnightly payments of R 0.00 with

      This product is either out of print or out of stock. Add it to your wishlist and we will automatically let you know if it comes back into stock. Add to Wishlist

      An Introduction to Applied Semiotics presents nineteen semiotics tools for text and image analysis. Covering a variety of different schools and approaches, together with the author’s own original approach, this is a full and synthetic introduction to semiotics. This book presents general tools that can be used with any semiotic product. Drawing on the work of Fontanille, Genette, Greimas, Hébert, Jakobson, Peirce, Rastier and Zilberberg, the tools deal with the analysis of themes and action, true and false, positive and negative, rhythm narration and other elements. The application of each tool is illustrated with analyses of a wide range of texts and images, from well-known or distinctive literary texts, philosophical or religious texts or images, paintings, advertising and everyday signs and symbols. Each chapter has the same structure – summary, theory and application, making it ideal for course use. Covering both visual and textual objects, this is a key text for all courses in semiotics and textual analysis within linguistics, communication studies, literary theory, design, marketing and related areas.
      Format: CONTRIBUTORS: Louis Hebert, Julie Tabler EAN: 9780367351113 COUNTRY: United Kingdom PAGES: WEIGHT: 720 g HEIGHT: 246 cm
      PUBLISHED BY: Taylor & Francis Ltd DATE PUBLISHED: 2019-12-04 CITY: GENRE: ART / Criticism & Theory, DESIGN / Graphic Arts / Advertising, EDUCATION / Teaching Methods & Materials / Language Arts, LANGUAGE ARTS & DISCIPLINES / Linguistics / General, LITERARY CRITICISM / Semiotics & Theory WIDTH: 174 cm SPINE:

      Book Themes:

      The arts: general topics, The Arts: art forms, Design, Industrial and commercial arts, illustration, Internet and digital media: arts and performance, Linguistics, Literary theory, Communication studies, Semiotics / semiology, Sales and marketing, Graphical and digital media applications

      Customer Reviews

      Be the first to write a review
      0%
      (0)
      0%
      (0)
      0%
      (0)
      0%
      (0)
      0%
      (0)
      Louis Hébert is a professor of literature at the Université du Québec à Rimouski (UQAR, Canada). His research focuses primarily on semiotics (textual and visual), interpretive semantics, the methodology of literary analysis, Magritte and Buddhism.His publications include Cours de sémiotique [Course in Semiotics] (Paris, Classique Garnier), L’analyse des textes littéraires: une méthodologie complète [Literary Text Analysis: A Complete Methodology] (Paris, Classiques Garnier) and Introduction à la sémantique des textes [An Introduction to the Semantics of Texts] (Paris, Honoré Champion). He is the editor or co-editor of five collective books. He is the editor of the Dictionnaire de sémiotique (http://www.signosemio.com/documents/dictionnaire-semiotique-generale.pdf), as well as of the bilingual website Signo—Theoretical Semiotics on the Web (www.signosemio.com) and an online database of nearly all of the works and themes of René Magritte (www.magrittedb.com).
      An Introduction to Applied Semiotics presents nineteen semiotics tools for text and image analysis. Covering a variety of different schools and approaches, together with the author’s own original approach, this is a full and synthetic introduction to semiotics. This book presents general tools that can be used with any semiotic product. Drawing on the work of Fontanille, Genette, Greimas, Hébert, Jakobson, Peirce, Rastier and Zilberberg, the tools deal with the analysis of themes and action, true and false, positive and negative, rhythm narration and other elements. The application of each tool is illustrated with analyses of a wide range of texts and images, from well-known or distinctive literary texts, philosophical or religious texts or images, paintings, advertising and everyday signs and symbols. Each chapter has the same structure – summary, theory and application, making it ideal for course use. Covering both visual and textual objects, this is a key text for all courses in semiotics and textual analysis within linguistics, communication studies, literary theory, design, marketing and related areas.
      Format: CONTRIBUTORS: Louis Hebert, Julie Tabler EAN: 9780367351113 COUNTRY: United Kingdom PAGES: WEIGHT: 720 g HEIGHT: 246 cm
      PUBLISHED BY: Taylor & Francis Ltd DATE PUBLISHED: 2019-12-04 CITY: GENRE: ART / Criticism & Theory, DESIGN / Graphic Arts / Advertising, EDUCATION / Teaching Methods & Materials / Language Arts, LANGUAGE ARTS & DISCIPLINES / Linguistics / General, LITERARY CRITICISM / Semiotics & Theory WIDTH: 174 cm SPINE:

      Book Themes:

      The arts: general topics, The Arts: art forms, Design, Industrial and commercial arts, illustration, Internet and digital media: arts and performance, Linguistics, Literary theory, Communication studies, Semiotics / semiology, Sales and marketing, Graphical and digital media applications

      Customer Reviews

      Be the first to write a review
      0%
      (0)
      0%
      (0)
      0%
      (0)
      0%
      (0)
      0%
      (0)
      Louis Hébert is a professor of literature at the Université du Québec à Rimouski (UQAR, Canada). His research focuses primarily on semiotics (textual and visual), interpretive semantics, the methodology of literary analysis, Magritte and Buddhism.His publications include Cours de sémiotique [Course in Semiotics] (Paris, Classique Garnier), L’analyse des textes littéraires: une méthodologie complète [Literary Text Analysis: A Complete Methodology] (Paris, Classiques Garnier) and Introduction à la sémantique des textes [An Introduction to the Semantics of Texts] (Paris, Honoré Champion). He is the editor or co-editor of five collective books. He is the editor of the Dictionnaire de sémiotique (http://www.signosemio.com/documents/dictionnaire-semiotique-generale.pdf), as well as of the bilingual website Signo—Theoretical Semiotics on the Web (www.signosemio.com) and an online database of nearly all of the works and themes of René Magritte (www.magrittedb.com).

      Recently viewed products

      Login

      Forgot your password?

      Don't have an account yet?
      Create account