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General Reader and the Academy

Leah Tether
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      Penguin Classics have built their reputation as one of the largest and most successful modern imprints for 'classic' texts on the notion of 'the general reader'. Following an interrogation of this idea, Leah Tether investigates the publication of medieval French literature on this list and shines a light on the drivers, motivations, negotiations and decision-making processes behind it. Focusing on the medieval French texts published between c.1956 and 2000, Tether demonstrates that, rather than Penguin's frequently cited 'general reader', a more academic market may have contributed to ensuring the success of these titles.
      Format: CONTRIBUTORS: Leah Tether EAN: 9781108720175 COUNTRY: United Kingdom PAGES: WEIGHT: 130 g HEIGHT: 176 cm
      PUBLISHED BY: Cambridge University Press DATE PUBLISHED: 2019-05-30 CITY: GENRE: LANGUAGE ARTS & DISCIPLINES / Publishers & Publishing Industry WIDTH: 127 cm SPINE:

      Book Themes:

      Literary studies: c 1900 to c 2000, Literary reference works, Publishing and book trade

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      Penguin Classics have built their reputation as one of the largest and most successful modern imprints for 'classic' texts on the notion of 'the general reader'. Following an interrogation of this idea, Leah Tether investigates the publication of medieval French literature on this list and shines a light on the drivers, motivations, negotiations and decision-making processes behind it. Focusing on the medieval French texts published between c.1956 and 2000, Tether demonstrates that, rather than Penguin's frequently cited 'general reader', a more academic market may have contributed to ensuring the success of these titles.
      Format: CONTRIBUTORS: Leah Tether EAN: 9781108720175 COUNTRY: United Kingdom PAGES: WEIGHT: 130 g HEIGHT: 176 cm
      PUBLISHED BY: Cambridge University Press DATE PUBLISHED: 2019-05-30 CITY: GENRE: LANGUAGE ARTS & DISCIPLINES / Publishers & Publishing Industry WIDTH: 127 cm SPINE:

      Book Themes:

      Literary studies: c 1900 to c 2000, Literary reference works, Publishing and book trade

      Customer Reviews

      Be the first to write a review
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