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This work tracks the development of folk horror through an ecocritical lens that focuses on agricultural production and economic trends. Transcending familiar themes of rural isolation and occult practice, it brings a new perspective to the genre, highlighting how folk horror reflects shifting relationships between humans and land, agriculture and food. It also focuses on folk horror's rustic, rural, and spiritual aesthetics as a response to extreme natural and cultural phenomena like climate change, the Global War on Terror, and the Covid-19 pandemic. With chapters ranging from 1970s classics to the folk horror revival of the 2010s, this book also examines the genre's resonance across generations of cultural trends, including cottagecore nostalgia, conspiracy subcultures, and neoliberalism. It concludes with contemporary expressions of folk horror in popular culture and online media, from wellness mysticism to political backlash. By analyzing the genre in response to crises and cultural shifts, it illuminates how folk horror operates at the intersection of culture, economy, and environment.
This work tracks the development of folk horror through an ecocritical lens that focuses on agricultural production and economic trends. Transcending familiar themes of rural isolation and occult practice, it brings a new perspective to the genre, highlighting how folk horror reflects shifting relationships between humans and land, agriculture and food. It also focuses on folk horror's rustic, rural, and spiritual aesthetics as a response to extreme natural and cultural phenomena like climate change, the Global War on Terror, and the Covid-19 pandemic. With chapters ranging from 1970s classics to the folk horror revival of the 2010s, this book also examines the genre's resonance across generations of cultural trends, including cottagecore nostalgia, conspiracy subcultures, and neoliberalism. It concludes with contemporary expressions of folk horror in popular culture and online media, from wellness mysticism to political backlash. By analyzing the genre in response to crises and cultural shifts, it illuminates how folk horror operates at the intersection of culture, economy, and environment.
