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Femininities and Masculinities in the Digital Age

Karl Kaser
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      This book provides a fresh overview on the debate about the remarkable regression of gender equality in the Balkans and South Caucasus caused by the fall of socialism and by the revitalization of religion in Turkey. Contrary to the prevailing opinion of researchers who state continuous male domination, the book presents strong arguments for an alternative outlook. By contrasting the realia of gender relations with the utopia of new femininities and new masculinities driven by digital visual communication, the book provokingly concludes with the arrival of two utopias: the Marlboro Man – still authoritative but lonely – conquering and refusing family obligations; and with the emergence of a new femininity type – strong and beautiful. As such this book provides a great resource to anthropologists, demographers, sociologists, gender and media researchers and all those interested in feminist issues.
      Format: Paperback / softback CONTRIBUTORS: Karl Kaser EAN: 9783030784140 COUNTRY: Switzerland PAGES: WEIGHT: 397 g HEIGHT: 235 cm
      PUBLISHED BY: Springer Nature Switzerland AG DATE PUBLISHED: 2022-09-02 CITY: GENRE: PHILOSOPHY / Social, SOCIAL SCIENCE / Sociology / General, SOCIAL SCIENCE / Gender Studies, SOCIAL SCIENCE / Sociology of Religion, SOCIAL SCIENCE / Media Studies WIDTH: 155 cm SPINE:

      Book Themes:

      Media studies, Gender studies, gender groups, Feminism and feminist theory, Social groups: religious groups and communities, Sociology

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      Karl Kaser has been full professor of Southeastern European history and anthropology at the University of Graz, Austria, since 1996. His research focuses, among other topics, on gender relations and visual cultures. His most recent monographs are ‘Religion and Visual Cultures’ (2013, Ger) and ‘Hollywood in the Balkans’ (2018, Ger).
      This book provides a fresh overview on the debate about the remarkable regression of gender equality in the Balkans and South Caucasus caused by the fall of socialism and by the revitalization of religion in Turkey. Contrary to the prevailing opinion of researchers who state continuous male domination, the book presents strong arguments for an alternative outlook. By contrasting the realia of gender relations with the utopia of new femininities and new masculinities driven by digital visual communication, the book provokingly concludes with the arrival of two utopias: the Marlboro Man – still authoritative but lonely – conquering and refusing family obligations; and with the emergence of a new femininity type – strong and beautiful. As such this book provides a great resource to anthropologists, demographers, sociologists, gender and media researchers and all those interested in feminist issues.
      Format: Paperback / softback CONTRIBUTORS: Karl Kaser EAN: 9783030784140 COUNTRY: Switzerland PAGES: WEIGHT: 397 g HEIGHT: 235 cm
      PUBLISHED BY: Springer Nature Switzerland AG DATE PUBLISHED: 2022-09-02 CITY: GENRE: PHILOSOPHY / Social, SOCIAL SCIENCE / Sociology / General, SOCIAL SCIENCE / Gender Studies, SOCIAL SCIENCE / Sociology of Religion, SOCIAL SCIENCE / Media Studies WIDTH: 155 cm SPINE:

      Book Themes:

      Media studies, Gender studies, gender groups, Feminism and feminist theory, Social groups: religious groups and communities, Sociology

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      Karl Kaser has been full professor of Southeastern European history and anthropology at the University of Graz, Austria, since 1996. His research focuses, among other topics, on gender relations and visual cultures. His most recent monographs are ‘Religion and Visual Cultures’ (2013, Ger) and ‘Hollywood in the Balkans’ (2018, Ger).

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