FREE delivery to all EXCLUSIVE BOOKS stores nationwide. FREE delivery to your door on all orders over R450. Excludes all international deliveries.

More Advertising Worldwide

Ingomar Kloss
    Product form
      FORMAT: Hardback

      R 1,565.76 Price and availability exclusive to website

      YOU COULD EARN 1,565.76 FUTURE RETAIL DISCOUNTS.
      ESTIMATED DELIVERY: Approx. 10 - 15 Business Days
      BUY NOW PAY LATER
      From R 260.96 per month!
      3x monthly payments of R 521.92 with
      4x fortnightly payments of R 391.44 with
      This book deals with all aspects of advertising in various countries. It is a follow-up of Advertising Worldwide by the same editor. The book covers: Bulgaria, China, Greece, Hong Kong, Hungary, Ireland, Latvia, Malaysia, Singapore, South Korea, Spain, Switzerland, and the United Kingdom. It also contains a chapter on intercultural management as well as a case study of Barclaycard International. The authors are specialists from the respective countries. From the reviews: " This reader is an absolute must for all advertisers, agencies and students... " Werben und Verkaufen (Issue 40/2001)
      Format: Hardback CONTRIBUTORS: Ingomar Kloss EAN: 9783540429944 COUNTRY: Germany PAGES: WEIGHT: 1510 g HEIGHT: 235 cm
      PUBLISHED BY: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG DATE PUBLISHED: 2002-02-25 CITY: GENRE: BUSINESS & ECONOMICS / Management, BUSINESS & ECONOMICS / Marketing / General WIDTH: 155 cm SPINE:

      Book Themes:

      Management and management techniques, Sales and marketing

      Customer Reviews

      Be the first to write a review
      0%
      (0)
      0%
      (0)
      0%
      (0)
      0%
      (0)
      0%
      (0)
      This book deals with all aspects of advertising in various countries. It is a follow-up of Advertising Worldwide by the same editor. The book covers: Bulgaria, China, Greece, Hong Kong, Hungary, Ireland, Latvia, Malaysia, Singapore, South Korea, Spain, Switzerland, and the United Kingdom. It also contains a chapter on intercultural management as well as a case study of Barclaycard International. The authors are specialists from the respective countries. From the reviews: " This reader is an absolute must for all advertisers, agencies and students... " Werben und Verkaufen (Issue 40/2001)
      Format: Hardback CONTRIBUTORS: Ingomar Kloss EAN: 9783540429944 COUNTRY: Germany PAGES: WEIGHT: 1510 g HEIGHT: 235 cm
      PUBLISHED BY: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG DATE PUBLISHED: 2002-02-25 CITY: GENRE: BUSINESS & ECONOMICS / Management, BUSINESS & ECONOMICS / Marketing / General WIDTH: 155 cm SPINE:

      Book Themes:

      Management and management techniques, Sales and marketing

      Customer Reviews

      Be the first to write a review
      0%
      (0)
      0%
      (0)
      0%
      (0)
      0%
      (0)
      0%
      (0)

      Recently viewed products

      Login

      Forgot your password?

      Don't have an account yet?
      Create account